HomeMy WebLinkAboutC37030 - Sponsor 2019 Deset X Exhibition CONTRACT NO. C37030
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STAFF REPORT
CITY OF PALM DESERT
DEPARTMENT OF COMMUNITY DEVELOPMENT
MEETING DATE: May 10, 2018
PREPARED BY: Deborah S. Glickman, Management Analyst
REQUEST: Request for approval of a Sponsorship Agreement in the amount of
$35,000 with Desert Biennial for the 2019 Desert X Exhibition.
Recommendation
By Minute Motion:
1) Approve a Sponsorship Agreement in the amount of $35,000 with
Desert Biennial for the 2019 Desert X Exhibition to be held
February 9 — April 21, 2019.
a. Funds in the amount of $20,000 are being requested as part
of the Fiscal Year (FY) 2018/2019 Marketing Department
budget; and
b. Funds in the amount of $15,000 are being requested as part
of the FY 2018/2019 from the Public Art budget Fund No.
436.
2) Authorize staff to finalize the negotiations of the Sponsorship
Agreement with Desert Biennial and authorize Mayor to execute
same, subject to the satisfaction of the City Attorney; and
3) Waive all permit and inspection fees associated with the Desert X
Exhibition.
Commission Recommendation
At its regularly scheduled meeting of April 11, 2018, the Art in Public Places
Commission unanimously recommended a sponsorship of Desert X.
Strategic Plan
Desert X contributes to the Economic Development and Tourism and Marketing
elements of the City's Envision Palm Desert Strategic Plan. Specifically, event creation
contributes to:
Staff Report
Desert X Sponsorship
May 10, 2018
Page 2 of 4
1) Priority No. 3 of the Economic Development element — Create and attract
entertainment and events to enhance and expand the Palm Desert economy and
lifestyle.
2) Priority No. 2 of the Marketing and Tourism element — Grow existing events and
develop new events to enhance the desirability of Palm Desert as a year-round
destination.
Background
The City has been approached by the organizers of Desert X for a sponsorship of
$50,000 for its 2019 Exhibition, which will run from February 9 — April 21, 2019. Staff
has considered this request and is recommending a sponsorship in the amount of
$35,000. Funds for the sponsorship are being proposed from both the Public Art budget
($15,000) and the Marketing Department budget ($20,000) in FY 2018/2019. This
sponsorship request is an increase from the $25,000 sponsorship that the City made for
the 2017 Desert X Exhibition.
The 2017 Desert X Exhibition took place for nine (9) weeks from February through April
and was met with tremendous success. During this exhibition the City of Palm Desert
was home to two sculpture installations — Curves and Zigzags by Claudia Comte and
The Circle of Land and Sky by Phillip K. Smith. Both sculptures were extremely popular
and well received, with images of them being circulated worldwide.
Desert X staff estimates that the 2017 exhibition was visited by approximately 200,000
visitors; had two (2) billion print, broadcast, and online impressions; and more than four
hundred (400) media articles including four (4) in the Los Angeles Times and five (5) in
The New York Times.
As did the 2017 Sponsorship Agreement, the proposed Agreement will require that at
least one of the Desert X sculptures be installed in the City of Palm Desert on either
public or private property. If Desert X opts to place the sculpture on City property, then
staff will work with them to attain approvals and secure a Temporary Use Permit for the
duration of the exhibition.
Regardless of where the sculpture is installed, Desert X will be required to ensure that it
is available to the public for viewing from dawn to dusk and into the evening, if
appropriate, seven (7) days per week unless otherwise agreed to by both parties. The
Sponsorship Agreement also requires that the sculpture be reviewed and approved by
the City before being installed.
Staff will also create programing, potentially including artist talks and receptions, around
the artwork to coincide with First Weekend and other occasions.
Staff Report
Desert X Sponsorship
May 10, 2018
Page 3 of 4
Sponsorship of Desert X will ensure that Palm Desert will be included in this important
Coachella Valley cultural event. It will be included with logo presence and mentions of
Palm Desert in most of the event's marketing and public relations. Additionally, it will
offer exposure about Palm Desert to arts and culture enthusiasts and travelers
worldwide. Through its partners Desert X has an enormous marketing reach regionally,
nationally, and internationally.
Fiscal Analysis
Funds for the sponsorship of Desert X are being requested as part of the FY 2018/2019
budget in the amount of $15,000 from the Public Art Fund Account No. 436, and funds
in the amount of $20,000 from the Marketing Department's budget.
LEGAL REVIEW DEPT. REVIEW FINANCIAL REVIEW CITY MANAGER
N/A /1:"%�
Robert W. Ryan Stendell t Moore auri Aylaian
Hargreaves Director of Director of Finance City Manager
City Attorney Community
Development
ATTACHMENTS: Draft Minutes from the April 11, 2018 Art in Public Places
Commission meeting
Draft Sponsorship Agreement with Desert Biennial
Art in Public Places Minutes April 11. 2018
CONTINUED BUSINESS
A. APPROVE A $15,000 SPONSORSHIP FROM THE
PUBLIC ART FUND FOR THE 2019 DESERT X
EXHIBITION (Continued from the meeting of March 14,
2018)
Ms. Glickman stated that staff is recommending a total of a
$35,000 sponsorship for the Desert X Exhibition that will
require that one sculpture be placed in Palm Desert. Of the
$35,000, she is asking that $15,000 be approved from the
Public Art fund. The balance will be paid from the Marketing
budget. Ms. Jenny Gil, Executive Director of Desert X, gave
an overview of the project. She has been meeting with all of
the cities in the Valley regarding the project and expects that
most of them will be sponsoring the 2019 Exhibition. There
will be approximately 16 sites available for artworks. The
exhibition will be over a nine-week period from February 9
through April 21, 2019. The Commissioners expressed their
enthusiasm from the 2017 Exhibition and are looking forward
to another successful event.
Commissioner Campbell moved to approve a 615,000
sponsorship from the public art fund for the 2019 Desert X
Exhibition. Motion was seconded by Commissioner Hough
and carried 6-0-0 with Adney, Boren, Campbell, Darby, Hough,
and Miller voting AYE.
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CONTRACT NO. C37030
SPONSORSHIP AGREEMENT
This Sponsorship Agreement ("Agreement") is entered into this 10th day of May 2018,
by and between the City of Palm Desert ("City") and Desert Biennial, a non-profit
501(c)3 organization ("Contractor"). The City and Contractor are sometimes collectively
referred to in this Agreement as the `Parties" and individually referred to as "Party." The
Agreement is made in light of the following Recitals:
RECITALS
WHEREAS, Contractor wishes to create an art based exhibition entitled "Desert X"
(Exhibition) to attract residents and visitors to Palm Desert and the Coachella Valley
from February 9 — April 21. 2019 (the "Exhibition Period").
WHEREAS, the City desires to sponsor the Exhibition through funding a portion of the
costs associated with the Exhibition.
WHEREAS, Contractor seeks to exhibit at minimum one (1) sculpture ("Sculpture")
within the City of Palm Desert at a location yet to be determined.
NOW, THEREFORE, in consideration of the mutual promises set forth herein, and in
light of the above Recitals, which are hereby made a part of this Agreement, the Parties
hereby agree as follows:
AGREEMENT
1. Term. The Term of this Agreement shall commence on May 10, 2018 and
continue until May 30, 2019 or upon completion of the Exhibition and artwork
deinstallation.
2. Responsibilities of the Parties.
2.1 Responsibilities of City.
2.1 .1 City will review and approve the proposed Sculpture prior to
installation. After City shall have the opportunity to review and approve
any substantive material and/or design changes to the proposed Structure
in advance of installation.
2.1.2 City shall waive all permit and inspection fees associated with the
Exhibition.
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2.1.3 Under a separate Temporary Use Permit, City shall allow
Contractor an option to install one (1) or more approved Sculptures on
City approved property for one (1) month prior to through one month
following the Exhibition Period.
2.2 Responsibilities of Contractor.
2.2.1 Contractor shall provide and install a minimum of one (1) Sculpture
in within the City of Palm Desert on either City or private property.
2.2.2 Contractor shall work with City staff to reasonably comply with the
Americans with Disabilities Act (ADA) requirements.
2.2.3 Contactor will ensure that Sculpture is available to the public from
dawn until dusk and into the evening, if appropriate, seven (7) days
per week unless otherwise mutually agreed upon by both parties.
2.2.3 Contractor shall advertise and promote the City of Palm Desert
within its pre-exhibition advertising, on site, post-exhibition and
online advertising as shown in Exhibit A.
2.2.4 Contractor shall be responsible for obtaining all appropriate permits
and/or inspections from City or any other appropriate agency.
2.2.5 Contractor will use good faith efforts to make available the artist,
curator. Executive Director, and/or a board member from "Desert X"
for at least one educational program at a mutually agreed upon
date and time between April 5 and 7, 2018, or on another date as
mutually agreed upon by both parties.
3. Compensation. The City shall pay a sponsorship fee in the amount of
$35,000 to Contractor. The payment shall be remitted as follows: $10,000
due within thirty (30) days of fully executed contract, and $25,000 due by
January 7, 2019 if Sculpture is installed on private property. If Sculpture is
installed on City property, the payments shall be remitted as follows: $10,000
$10,000 due within thirty (30) days of fully executed contract, $20,000 by
January 7, 2019, and $5,000 within thirty (30) days of deinstallation and
restoration of the installation site.
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4. Health, Safety, and Welfare of the Community. The City may impose
additional reasonable requirements as deemed necessary to protect the
health, safety, and welfare of the community.
5. Reproduction Rights. Contractor grants City, in perpetuity. the right to
photograph, film, videotape, or otherwise depict the Sculpture at any time
during the Exhibition Period and to use such photographs, film, videotapes, or
depictions at any time thereafter for purposes of promotion relating to the
Exhibition or the City; provided, however, that: (i) the City shall be responsible
for obtaining all necessary third party clearances (e.g. from the artist or
photographer); and (ii) Contractor shall have the right to approve any
promotion by City relating solely to the Exhibition. Such reproduction and
images of the Sculpture which feature the Sculpture as art for publicity,
promotion, and educational purposes shall give reference to the artist.
Reproduction and images of Sculpture in which the purpose of the
reproduction or image is predominantly unrelated to the Sculpture shall not
require reference to artist.
6. Remedies and Termination.
6.1 Remedies. The Parties agree to provide each other with written notice of
nonperformance, unsatisfactory performance, or any other dispute arising
from the terms of this Agreement. The Parties shall have thirty (30) days
from receipt of said written notice to correct any performance deficiencies.
The Parties may mutually agree to extend the thirty (30) day cure period.
The Parties agree to cooperate in good faith to resolve any performance
issues or dispute arising from this Agreement. Either Party in its sole and
absolute discretion may waive a default that cannot be cured.
6.2Termination. In the event any dispute cannot be resolved under these
procedures, each Party retains such legal and equitable remedies as it
may have under the law to enforce this Agreement. If either Party defaults
under this Agreement and does not timely cure such default, the non-
defaulting Party may terminate this Agreement upon providing written
notice of termination of this Agreement to the defaulting Party, in which
case this Agreement shall terminate.
6.3Termination without cause. Contractor may terminate this Agreement
upon at least ninety (90) days prior written notice to City. If Contractor
terminates this Agreement, pursuant to this Section 10.3, the City shall be
entitled to a refund of any prepaid amounts.
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7. Insurance. Without limiting Contractor's indemnification of City, and prior to
commencement of the Exhibition. Contractor shall obtain, provide and
maintain at its own expense during the term of this Agreement, policies of
insurance of the type and amounts described below and in a form that is
satisfactory to the City.
7.1 General Liability Insurance. Contractor shall maintain commercial general
liability insurance with coverage at least as broad as Insurance Services
Office form CG 00 01, in an amount not less than $2,000.000 per
occurrence, $4,000.000 general aggregate, for bodily injury, personal
injury, and property damage, including without limitation, blanket
contractual liability. If alcohol is sold during the permitted activity,
coverage must include full liquor liability.
7.2Automobile Liability Insurance. Contractor shall maintain automobile
insurance at least as broad as Insurance Services Office form CA 00 01
covering bodily injury and property damage for all activities of the
Contractor arising out of or in connection with Work to be performed under
this Agreement. including coverage for any owned, hired, non-owned or
rented vehicles, in an amount not less than $1,000,000 combined single
limit for each accident.
7.3 Workers' Compensation Insurance. Contractor shall maintain Workers'
Compensation Insurance (Statutory Limits) and Employer's Liability
Insurance (with limits of at least $1 ,000,000). Contractor shall submit to
City, along with the certificate of insurance, a Waiver of Subrogation
endorsement in favor of City of Palm Desert, its officers, agents,
employees and volunteers.
7.4 Umbrella or Excess Liability insurance. Contractor may opt to utilize
umbrella or excess liability insurance in meeting insurance requirements.
In such circumstances, Contractor shall obtain and maintain an umbrella
or excess liability insurance policy with limits of not less than $4,000,000
that will provide bodily injury, personal injury and property damage liability
coverage at least as broad as the primary coverages set forth above,
including commercial general liability and employer's liability. Such policy
or policies shall include the following terms and conditions:
• A drop down feature requiring the policy to respond if any primary
insurance that would otherwise have applied proves to be uncollectible
in whole or in part for any reason;
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• Pay on behalf of wording as opposed to reimbursement;
• Concurrency of effective dates with primary policies; and
• Policies shall "follow form" to the underlying primary policies;
• Insureds under primary policies shall also be insureds under the
umbrella or excess policies.
8. Other Provisions Or Requirements.
8.1 Insurance for Subcontractors. All subcontractors shall be included as
additional insureds under the Contractor's policies, or the Contractor shall
be responsible for causing subcontractors to purchase the appropriate
insurance in compliance with the terms of these Insurance Requirements,
including adding the City as an Additional Insured to the subcontractors'
policies.
8.2 Proof of Insurance. Contractor shall provide certificates of insurance to
City as evidence of the insurance coverage required herein, along with a
waiver of subrogation endorsement for workers' compensation. Insurance
certificates and endorsement must be approved by City's Risk Manager
prior to commencement of the Exhibition.
8.3Duration of Coverage. Contractor shall procure and maintain for the
duration of the contract, insurance against claims for injuries to persons or
damages to property, which may arise from or in connection with the
performance of the Work hereunder by Contractor, his/her agents,
representatives, employees or subcontractors.
8.4Acceptabie Insurers. All insurance policies shall be issued by an insurance
company currently authorized by the Insurance Commissioner to transact
business of insurance in the State of California, with an assigned
policyholders' Rating of A- (or higher) and Financial Size Category Class
VII (or larger) in accordance with the latest edition of Best's Key Rating
Guide, unless otherwise approved by the City's Risk Manager.
8.5 Waiver of Subrogation. All insurance coverage maintained or procured
pursuant to this agreement shall be endorsed to waive subrogation
against the City of Palm Desert, its elected or appointed officers, agents,
officials, employees and volunteers or shall specifically allow Contractor or
others providing insurance evidence in compliance with these
specifications to waive their right of recovery prior to a loss. Contractor
hereby waives its own right of recovery against City of Palm Desert and
shall require similar written express waivers and insurance clauses from
each of its subcontractors.
8.6 Primary and Non-Contributing Insurance. All insurance coverages shall
be primary and any other insurance, deductible, or self-insurance
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maintained by the indemnified parties shall not contribute with this primary
insurance. Policies shall contain or be endorsed to contain such
provisions.
8.7Additional Insured Status. General liability, Automobile Liability, and if
applicable, Pollution Liability, policies shall provide, or be endorsed to
provide, that the City of Palm Desert and its officers, officials, employees,
and agents shall be additional insureds with regard to liability and defense
of suits or claims arising out of the performance of the Agreement, under
such policies. This provision shall also apply to any excess liability
policies.
8.8Additional Insurance. Contractor shall also procure and maintain, at its
own cost and expense, any additional kinds of insurance, which in its own
judgment may be necessary for its proper protection and prosecution of
the Exhibition.
9. Indemnification. Contractor shall indemnify, defend, and hold harmless the
City of Palm Desert, its officers, employees, and agents from any and all
losses, costs, expenses, claims, liabilities, actions, or damages, including
liability for injuries to any person or persons or damage to property arising at
any time during and/or arising out of or in any way connected with
Contractors activities under the terms of this agreement, unless solely
caused by the gross negligence or willful misconduct of the City of Palm
Desert, its officers, employees, or agents.
9.1 Force Majeure. Any delay or failure in the performance by either party
hereunder shall be excused if and to the extent caused by occurrence of a
Force Majeure. Force Majeure shall mean a cause or event that is
beyond the reasonable control of the party claiming Force Majeure. Force
Majeure includes but not limited to, acts of God, fires, floods, rain, heavy
wind, earthquake, explosions, riots, wars, sabotage, terrorism, vandalism,
accident, restraint of government, governmental act, injunctions,
destruction of site and other like events. In the event City has advanced
funds for the sponsorship to the extent not utilized directly for the
Exhibition any unused portion shall be returned.
10.Notices. Whenever it shall be necessary for either Party to serve notice on
the other regarding this Agreement, such notice shall be served either in
person, by certified mail, return receipt requested to the addresses below.
City: City of Palm Desert
Palm Desert Civic Center
73-510 Fred Waring Drive
Palm Desert. CA 92260
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Attn: City Clerk
Desert X: Desert Biennial
PO Box 4050
Palm Springs, CA 92263
Attn: Susan Davis
Such notice shall be deemed made when personally delivered or when
mailed, forty-eight (48) hours after deposit in the U.S. Mail, first class
postage prepaid and addressed to the Party at its applicable address.
Actual notice shall be deemed adequate notice on the date actual notice
occurred, regardless of the method of service.
1 1 .Legal Costs. In the event of any legal action between the City and
Contractor arising out of the obligations of the Parties pursuant to this
agreement, the prevailing Party will be entitled to payment of its costs
and expenses, including its reasonable outside attorneys` fees.
12.Binding Effect. Successors. Neither Party shall assign or transfer, either
directly or by operation of law, this Agreement or any interest herein
without the prior written consent of the other Party, which may be given in
such Party's sole and absolute discretion. Any attempt to do so shall be
null and void, and any assignees or transferees shall acquire no right or
interest by reason of such attempted assignment or transfer. This
Agreement shall bind and inure to the benefit of the Parties and their
respective heirs, legal representatives, successors and assigns and all of
the Parties thereto shall be jointly and severally liable hereunder.
13.Counterparts. This Agreement may be executed in counterparts each of
which shall be deemed an original and all of which together shall constitute
one and the same instrument which shall be binding upon the Parties
notwithstanding that the Parties may not be signatories to the same
counterpart or counterparts. The Parties may integrate their respective
counterparts by attaching the signature pages of each separate counterpart
to a single counterpart.
14.Further Assurances. Whenever requested to do so by the other Party,
each Party shall execute, acknowledge, and deliver any further
conveyances, assignments, confirmations, satisfactions. releases, powers of
attorney, instruments of further assurance, approvals, consents, and any
documents that are necessary, expedient, or proper to complete anything
contemplated by this Agreement. In addition. each Party shall do any other
acts and execute, acknowledge, and deliver any requested documents in
order to carry out the intent and purpose of this Agreement.
15.Modifications. All modifications to this Agreement must be in writing and
signed by the Parties.
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16.Third-Party Rights. Nothing in this Agreement, expressed or implied, is
intended to confer upon any person, other than the Parties and their
respective successors and assigns, any rights or remedies.
17.Governing Law; Choice of Venue. This Agreement shall be governed and
construed in accordance with California law, including the Fair Political
Practices Act of 1974. Venue shall be Riverside County.
18.Severability. If any provision of this Agreement becomes or is declared by a
court to be illegal, unenforceable or void, that clause will be omitted and the
remainder of the Agreement will continue in full force and effect. Such
holding shall in no way affect the validity or enforceability of this Agreement.
19.Entire Agreement. This Agreement is the entire agreement between the
Parties and supersedes any prior or contemporaneous representations.
understandings or agreements, whether written or oral.
20.Waiver of Jury Trial. The Parties specifically waive any right to trial by jury in
any court with respect to any contractual, tortious or statutory claim,
counterclaim or cross claim against the other arising out of or connected in
any way to this Agreement because the Parties hereto, both of whom are
represented by counsel, believe that the complex commercial and
professional aspects of their dealing with one another make a jury
determination neither desirable nor appropriate.
IN WITNESS WHEREOF, the Parties hereto have executed this Agreement
as of the date first hereinabove written.
CITY OF PALM DESERT
Sabby Jonathon, Mayor
ATTEST:
Rachelle D. Klassen, City Clerk
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DESERT BIENNIAL
Susan Davis, President
Approved As To Form:
Robert W. Hargreaves, City Attorney
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Exhibit A
Under this agreement, Desert Biennial will include the City of Palm Desert in the
following marketing and public relations efforts:
inclusion of the City of Palm Desert's logo on the Desert X website and all appropriate
print and digital materials.
Recognition of the City of Palm ❑esert's sponsorship in signage at the location of the
installation.
Mention of the City of Palm Desert as a sponsor on all press releases.
Any other appropriate locations/outlets as negotiated by both Parties.
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