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Appointment - P.Hietter - EPPBID
STAFF REPORT CITY OF PALM DESERT ECONOMIC DEVELOPMENT DEPARTMENT MEETING DATE: November 15, 2018 PREPARED BY: Thomas Soule, Tourism & Marketing Manager REQUEST: Appoint Paul Hietter to the Board of Directors of the El Paseo Parking and Business Improvement District. Recommendation By Minute Motion, appoint Paul Hietter to the Board of Directors for the El Paseo Parking and Business Improvement District. Board Recommendation At its regular meeting on October 18, 2018, the El Paseo Parking and Business Improvement District (EPPBID) Board of Directors voted unanimously to recommend to the City Council the appointment of Paul Hietter to the Board. Strategic Plan Objective This action has no impact on the Strategic Plan. Background Analysis The appointment of Mr. Hietter, Marketing Office Manager at Saks Fifth Avenue Palm Desert, to the Board will fill a vacant position that expires at the end of December 2021. Mr. Hietter not only sits on the senior leadership team at Saks Fifth Avenue, which is a primary retail anchor for El Paseo, but he also brings an abundance of past board experience. This combination will help enhance the EPPBID board's effectiveness as the City moves forward with plans to revitalize the street. Based on these factors, Staff joins the Board to recommend the appointment of Paul Hietter to the EPPBID Board of Directors. Fiscal Analysis There is no fiscal impact associated with this action. November 15, 2018 —Staff Report Appoint Paul Hietter to EPPBID Board Page 2 of 2 LEGAL REVIEW DEPT. REVIEW FINANCIAL REVIEW CITY MANAGER N/A I//' N/A Robert W. Martin Ivarez _fZ_ Hargreaves Director of Economic Janet Moore Lauri Aylaian City Attorney Development Director of Finance City Manager ATTACHMENT: Paul Hietter Application for Committee/Commission Service rV APPLICATION FOR COMMITTEE/COMMISSION SERVICE sr _ TN a Public Document % • CITY OF PALM DESERT � " 73510 Fred Waring Drive, Palm Desert, California 92260 Telephone: (760) 346-0611 The Application Package for Committee/Commission Service includes this two-page personal information form, along with Optional Applicant Questionnaire. It is recommended that you attend two meetings of the Committee or Commission of your choice before submitting an Application. This will help you understand the work of the Committee/Commission, the time commitment necessary, and the impact that your participation could make. 1. Indicate your preference for service on the following Committees or Commissions. Please choose no more than three (#1 = First, #2 = Second, #3 = Third). Architectural Review Commission Marketing Committee Art In Public Places Commission Parks & Recreation Commission Audit, Investment& Finance Committee Planning Commission Building Board of Appeals & Condemnation Public Safety Commission C ltural Resources Preservation Committee Rent Review Commission ✓EI Paseo Business Association Board Sustainability Committee Hotel & Signature Events Committee Other: Housing Commission Libra r0m0tion Committee /� 2. Name: �Y1 t � ' Pcttki 7�A. Last 3. Residence:* 0165 saxtioneli w S /%� `) M Middle init ial Q75 Street C y Zip Code (� ' (0( elephone(/�� *With some exceptions, residency within the City limits of the City of Palm Desert is required for Committee/Commission Service P.D.M.C. § 2.34.0 0 cJ / p-� 4. Business Address: 136�) f '"�%'' Ya t;�� `D 0� Street( City �Z Code Telephone 5. Preferred E-mail: `,_A k - ev--roz u rri 6. Education: MI kk r 1Gt, a b J 7. Current Occupation: c 8. E plo met Aerie a (beginning with pr= ent • os rrent osition): fictO - . (I. ovil ' ' , u.Wce,ittpPiarif Ma --- Name of u 'nes A.dses 4 L Apittlaner Q Your itle a e s nes A dre s Your i Em loymen D .f 00 Nam of BusinAss/A dress Your Title 1pc55 Employme Dates 9. Members of the Planning Commission and Rent Review Commission must be Palm Desert registered voters. *I have been a City of Palm Desert resident since: . *I have been a registered voter in the City of Palm Desert since: CITY OF PALM DESERT -Application for Committee/Commission Service Page 2 10. Local residents who are qualified to comment on my capabilities (preferably someone not directly onnected with the City of Palm Desert): is i 555 da10CIP276 lob- 0g280 N Address Telephone a(L2S C 1 c r LIL42—;340-1145 Name Address Telephone 11. YOUR PERSONAL STATEMENT OF QUALIFICATIONS (add` attachments, if necessary): C �) on { U S it U�At 3th i5 M 4. (LT 1 ti yet4. ‘)' eti-3 v.. i ,,,,,,--r• , '-'6-2 y- f pe ,, __Vit4,,,. 0,00- j\ tV. P1/0010 !fir ©✓`� � l % mj, m / epet 5e ( NH _r 12. Have y u e served on any City C mmitte or C mmissio reviously? If yes, describe: Date: IVY 1'.18 Applicant Signatu e: Printed Name: You may attach additional sheets or information as you feel necessary. Application will remain on file as active for a period of two (2) full years or until the City Clerk's Office is notified otherwise. NOTE: Disclosure of economic interests is required of those appointed to serve on the City of Palm Desert's Committees and Commissions, pursuant to the Conflict of Interest Code. THIS AREA FOR OFFICIAL USE ONLY: H:\WPdata\WPDOCS\CMTES1Cmte Formslcmte appl 2-pages-2017-Dec.wpd 22 December 2017,2:28 pm .. N••• ��%-� ••••� City of Palm Desert i .e_SI �"�'' : Committee/Commission ' �� �`4''" • - Optional - -••'~�..`g 3��„''••• Applicant Questionnaire 1 . Please provide your name, address, and telephone number(s): 11 t 5S —itA639 *--iiii I 4.14.1. -) cv—T- _ Vetu. k A `4----11—ctr- 2. I attended meetings of the CA,cltf(0 /41q0444tkitaitea40 1114 (Na`m f Committee/Commission) on the following dates: ) r.1U f� e.-1 �- ijice-4 (Note: Attendance is high y recommended, but not requi ed.) 3. I am stilUnterestedti in serving on this Committee/Commission: Yes No a) If yes, please go to #4. b) If no, please go to #5. 4. Please give your general impression of the Committee/Commission after a tending its meetings:V1-e U y tkibilktair4\ inelata tj -/� r� 601114 (A , 'I 1 4e 4 6,,fiNe-Atkid- (over) City of Palm Desert Committee/Commission -Optional - Applicant Questionnaire Page 2 5. Is theretfier Committee/Commission in which you are interested? e Yes No a) If yes, please indicate the dates of the meetings for this Committee/Commission that you attended and give your general impression: Maut6CINYIIA OA I� r-- (,n ao 7/11balgS tfiK, Wink al6 Cke- JOICVcCtL ovu,A Aor-- (on b) If no, the City of Palm Desert thanks you for your interest in membership on its various Committees and Commissions. If you decide in the future that you would again like to be considered for membership, please contact us for a new application package. 6. After attending meetings and completing this optional Questionnaire, please return it along with your Application for Committee/Commission Service to: Office of the City Clerk City of Palm Desert 73-510 Fred Waring Drive Palm Desert, CA 92260-2578 If you have any questions, please call City Clerk Rachelle Klassen or Deputy City Clerk Grace Rocha at (760) 346-0611 . (Please attach additional sheets as necessary.) H:\WPdata\WPDOCS\CMTES\Cmte Forms\questionnaire-2-pages-2017-Dec.wpd 22 December 2017 Paul A. Hietter 2155 Southridge Drive, Palm Springs, CA 92264 Email: paulhietter(<i>,icloud.com Phone: 760-567-5820 I am seeking a dynamic leadership opportunity within the events related marketing community building upon my 25 plus years of professional Entrepreneurial Operations Management and Development experience. PROFESSIONAL SKILLSET BUSINESS DEVELOPMENT INTEGRATED PLANNING OPERATIONS MANAGEMENT EVENTS MANAGEMENT BUSINESS DEVELOPMENT • Implemented multiple marketing and sales programs nationwide. • Connected and interacted with diverse personnel and clients building trusted relationships. • Created and managed local and national high-level accounts from inception to completion. • Created clear, consistent procedures, systems and processes to support staff and organizational success. • Established and maintained social media and website presence for various sites. • Worked with fundraising, development, marketing for non-profit and not-for-profit organizations. INTEGRATED PLANNING • Implemented comprehensive planning methodology and capabilities inclusive of market research and intelligence, visioning, strategy, goals and targeted results. • Translated business plans to programs and project portfolios. • Aligned goals to performance management practices and developed organization-wide communication process. • • Created and managed Marketing, Public Relations, Wcbsite and Social Media opportunities. OPERATIONS MANAGEMENT • Provided executive, middle manager and supervisory roles. • Partnered with teams to develop leadership/management capabilities. • Aligned best practices to strategic staffing requirements. • Managed Food and Beverage Operations from start to finish, all positions. • Managed day-to-day to business operations for local, regional and national territories. • Worked within the Private Jet Industry providing a 99.5% level of accuracy for all orders. • Created and developed a prestigious Catering and Events Company managing all details. from food and beverage to flowers, decor, staffing, rentals, event design and execution. . .. .... . . .... . Paul A. Hietter EVENTS MANAGEMENT • Coordinated effective communication at all levels for seamless guest experiences at each event. • Defined standards for events delivered with artistry, style, creativity and sophistication for each client, for individual and corporate (Mercedes, Rolls Royce, Koch Industries) to private and local philanthropic and other not-for-profit organizations. • Developed and implemented standards of excellence with personalized involvement from the initial consultation through each event. • Aligned the business plan to the event management and guest experience goals and intention utilizing best practices inclusive of prioritization, resource allocation and reporting. • Implemented project management at all levels of planning events and meetings. • Led staff and volunteers within fce-based companies and not-for-profit organizations. WORK HISTORY • Leadership Speaker,Workshop Presenter,Trainer & Consultant- Ongoing • Center for Spiritual Living Palm Desert December January 2017 -Present Member& Donor Relations Director • Center for Spiritual Living l'alm Springs December 2014 — Sept 2015 Administrator • Love at First Bite Catering & Event Planning 2002 - 2014 Owner, Operations, Events Manager • Healinx Corporation Jan 2000 - July 2001 Operations Executive US Eastern Region • American Society of Health System Pharmacists (ASI ISP) Oct 1998 —Nov 1999 National Account Representative CONSULTING POSITIONS Nov 1995 -- Oct 1998 • Micromedex, Inc. National Accounts Manager/Senior Consultant, Clinical Integration & Consulting Services on clinical knowledge object technology • ()SF Healthcare System Sept 1990 to Nov 1995 Group Purchasing Administrator Corporate Travel Manger, Meetings and Events Manager • PAL Health Technologies May 1989 —Aug 1990 National Accounts Executive/Eastern US • GTE Directories Sept 1987 - •May 1 989 Sales Representative • Western Illinois University 1986 ••• 1987 Admissions Counselor COMMUNITY ENGAGEMENT • Centers for Spiritual Living National Leadership Council 2015 to 2018, Vice Chair Person • Center for Spiritual Living Palm Springs Jan 2008 —July 2013, Board President • Cabot's Pueblo Museum Foundation Board 2009 --2014, Vice Chair&Treasurer • Palm Springs Chamber of Commerce Board of Directors 2007 —2010, Board Member EDUCATION • Western Illinois University, BA, 1986, Mass Communications —Public Communications & I Iuman Relations, Minor in Music PERSONAL STATEMENT"I Enjoy creating beauty, order and excellence in everything that I do." 2 Paul A. Hietter Volunteer Leadership Roles 2007—to Present Center for Spiritual Living International Board of Directors Vice Chairperson 2015 --2018 - Co-Chairperson for the Education Fundraising Task Force - Chairperson for Special Events Review Committee - Liaison for the Science of Mind Magazine Advisory Committee Center for Spiritual Living Palm Desert—October 2015 to Present Member & Donor Relations Director -Developer and Administrator for Donor and Membership Programs, Leadership Training, and Volunteer Programs (S I.2 Million Dollar Budget) Center for Spiritual Living Palm Springs- Core Council 2008 - 2013 Chairperson - Partnered with the Core Counsel through visioning, strategic planning and consistent communication, to implement the vision for the center and assist in managing the business of the center. - Provided overall leadership in developing and implementing short and long-range strategic plans including Donor and Membership Programs. - Assisted in creating clear, consistent bylaws, policy and procedures, systems and processes for volunteers and staff - Supported staff success in matters of operations, network systems, and maintenance projects. - Supervised general accounting, accounts payable; accounts receivable, payroll, and financial reporting. s -Created Website & Social Media (Faccbook identity for CS1,PS and 5 Gifts Ministry) - Reviewed & created annual budget, evaluated accounting systems, policies and procedures. ($175K annual budget) CSI, (Centers for Spiritual Living) National Convention Committee Member 2012 -2013 - Served on the planning committees for the Vancouver, Canada and Orlando, Florida international business conventions. - Served as sponsorship chairperson responsible for ads sales and donor sponsorships the event program through print and mobile and Social media apps. Produced over 50k in new revenue with Donor Sponsorships. CSL Convention Orlando 2013 Opening Speaker: Spiritual Leadership 2.0 "Walking the Talk" 2013 Lay Person's Meritorious Award Recipient for Distinguished Service CSL Laity Council 2012 -2013 - Served as the first elected chairperson. - Established bi-weekly agenda working with members to move ideas, issues, situations forward for effective solutions. - Established strengths-based programs for council members to work effectively together. 1 - Reported to National Operations Director and acted as a liaison for the council to all areas of the organization. Charter Member of the CSL Laity Development Council 2011- 2012 - Served as chairperson planning and working towards the integration for Centers for Spiritual Living. - Served as Editor for Quarterly Newsletter to membership. - Established Facebook Identity and other social media presence for Laity. Cabot's Pueblo Museum Foundation Board of Directors 2009 to December 2014 - Served as Treasurer and Vice President for the Executive Board 2012 2014 responsible for annual budget review and approval including the signature on all checks, review of Accounting daily systems, policy and procedures - Managed annual budget of$400k, 10 staff members & development of community outreach. - Worked with City and country government organizations. - Served as Co-Chair for Annual Gala 2013 & 2014 (Annual Donor/Membership Drive) - Gala Committee Member 2010 -2014 Palm Springs Chamber of Commerce Board of Directors 2007—2010 - Served as a member of the marketing sub-committee 2 Paul Hietter Managerial/Supervisory Competencies/Skills 4; " , • • • -4azi^.' • Leadership Planning and Scheduling Work Setting and Managip Performance Coaching and Development Time Management and Prioritization - Communication and Interpersonal Effectiveness Delegating Analytic Thinking and Decision Making Identifyingand Solvina Problems Learning on the Fly Building_Effective Tcams Process Management Customer Focused Leadership: Shares the vision and objectives,sets expectations and standards to be achieved now and in the future. Motivates people through showing their own commitment and excitement. 1.1 Effectively communicates vision and related strategies in a way that is compelling to direct reports and other impacted stakeholders. 1.2 Translates vision into work and tactics that people can understand. 1.3 Provides clarity on priorities and focuses resources on them. 1.4 Manages change by helping others think and work through the implications for themselves and the organization. --- 1.5 Takes risks to do what is right for the company, its employees and business partners. 1.6 Accepts ultimate responsibility over the successes and failures of the department or team; Exhibits "buck stops here"attitude. 1.7 Establishes trust and credibility with others by "walking the talk"and holding self and others accountable for their actions. Planning and Scheduling the Work: Manages projects(one-time&ongoing projects)and processes (ongoing work flow)by applying the major tools and techniques of management. 2.1 Analyzes complex tasks and breaks them into manageable units. 2.2 Accurately scopes out length and difficulty of tasks and projects.