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HomeMy WebLinkAbout2022-02-17 EPPBID Regular Meeting MinutesCITY OF PALM DESERT EL PASEO PARKING & BUSINESS IMPROVEMENT DISTRICT BOARD MINUTES THURSDAY, FEBRUARY 17, 2022 — 8 A.M. ZOOM MEETING I. CALL TO ORDER Patrick Klein called the meeting to order at 8:07 a.m. II. ROLL CALL Present: Elyssa Goldberg Dennis Flaig-Moore Patrick Klein Susan Stauber Christine Stein Sonja Campbell David Fletcher City of Palm Desert Staff Present: Thomas Soule, Public Affairs Manager Vanessa Mager, Management Analyst, Public Affairs Deborah Glickman, Business Advocate, Economic Development Eric Ceja, Deputy Director of Economic Development Also Present: Mayor Jan Harnik, City of Palm Desert Stephanie Greene, FG Creative Paulina Larson, Palm Springs Life Dawn McCoy, Dawn McCoy Media Amy Smith, Chartwell Properties Michael Murray, Hotel Paseo Jacob Kendrick, Hotel Paseo Lisa Barbato, FG Creative Chris Clemens, FG Creative Liz Utley, Palm Springs Life Michael Matthews, Palm Springs Life Deja Kreutzberg, Gardens on El Paseo & El Paseo Village Page 1 of 4 III. CONSENT ITEMS A. Approval of the Minutes and the Financial Statements of the El Paseo Parking & Business Improvement District Regular Meeting of January 31, 2022. Rec: Approved A motion was made by Fletcher and seconded by Campbell to accept and approve the minutes with the noted corrections. Motion passed with a 7- 0-0 vote; with Goldberg, Stein, Stauber, Klein, & Flaig-Moore, Campbell and Fletcher voting in favor; none against and absent. Financial Statements combined for approval with the meeting minutes. Please see Consent Items A. IV. PARTNER UPDATES A. City of Palm Desert Lupine Plaza Presented by Deborah Glickman — The current two options for Lupin Plaza were shared with the Board. President's Plaza Construction — City representative not available for presentation, but Thomas Soule did update the group on the status of the parking lot. The West lot will start to be paved Feb. 22 — 25, with half the parking lot always remaining open to customers. Except for Feb. 24th when the parking lot will be fully closed. Palm Springs Life: Events Update presented by Paulina Larson. Palm Springs Life (PSL) continues to move forward at full force with Palm Desert Fashion Week & Palm Desert Fashion Week. Ticket sales continue to do well. Ms. Larson to respond to Ms. Greene's question with regards to information on the tent opening, for a possible Pop -Up event to create buzz. Board discussed sponsorship ticket use and agreed that they would like to utilize the tickets for their own promotional use and will give back any tickets not used to Ms. Greene. Ms. Greene asked that that the Board give her unused tickets at minimum of 24 hours prior to the scheduled show. Deputy Nelson, Riverside County Sheriff's Department — Deputy Nelson was not present but reached out to Mr. Klein with the following update: Deputy Potter has now been official assigned to the Business District Team and the request for a third officer assigned to the team will go before Council in the next month. Mr. Fletcher asked if a letter for support should be written to the Council for their consideration, Mayor Harnik suggested Page 2of4 that a letter of appreciation to the Council for their efforts in supporting this unique team would be better received. Mr. Fletcher to draft the letter and send to Council. V. OLD BUSINESS A. January Marketing Report Update, Group presentation by FG Creative, Palm Springs Life and Dawn McCoy - Presented the marketing report for January. Dawn gave highlights for Instagram and noted that a Social Media workshop will be offered in April. Paulina Larson gave an update on website and directory, as traffic and brand awareness are strong. Ms. Greene briefly discussed the upcoming President Day themed Pop -Up event, which will take place on Saturday, February 19th. Ms. Greene announced the plan of hosting a merchant forum in May and more details will follow. The Special event committee was encouraged to meet again about thoughts of another activation on the street. VI. NEW BUSINESS A. Agency RFP: Goals Discussion — Thomas Soule discussed and presented a document which contained all Board member goals for the next five years. Mr. Soule noted down the Boards comments and will compact the list down, as to the provide the agencies a more direct list and will then circulate to the Board for their final thoughts, prior to the next meeting. VII. ORAL COMMUNICATIONS None VIII. REMARKS A. City of Palm Desert. Mayor Harnik — Asked that the comments that Ms. Greene has secured from El Paseo businesses be shared with the City. Mayor Harnik also shared that the Council just completed their goal setting session. Board Members. David Fletcher, The Shops on El Paseo — Mr. Fletcher thanked Ms. Greene for her marketing efforts. Ms. Goldberg asked what was going into Olive People's. Mr. Fletcher was able to share that a lease is signed and that construction has started, however an announcement can not be made at this time. Patrick Klein, The Gardens on El Paseo & El Paseo Village — Mr. Klein Page3of4 announced that Everything But Water will be opening at the El Paseo Village tomorrow, next to Sun Dance. Ably Appeal will be just opened near Tommy Bahamas and will be open through April. Sonja Campbell, Spectacular Shades — Ms. Campbell asked what was happening at the old Prossage building, across from Bank of American. No information was available; however, someone will reach out to Ms. Campbell. IX. NEXT MEETING: The next meeting was confirmed for March 17, 2022, 8 a.m. X. ADJOURNMENT With board concurrence, the meeting was adjourned at 9:35 a.m. Vanessa Mager, Interim Recording Secretary Page 4 of 4