HomeMy WebLinkAbout2022-06-07 MC Regular Meeting MinutesCITY OF PALM DESERT
REGULAR
MARKETING COMMITTEE
VIRTUAL MEETING
PALM DESERT, CA 92260
TUESDAY, June 7, 2022 — 3:00 P.M.
I. CALL TO ORDER — 3:03 P.M.
Rolf Hoehn called the meeting to order at 3:03 P.M.
II. ROLL CALL
Board Members
Current Meeting Year to Date
Present Absent Present Absent
Rolf Hoehn, Chair X 3 0
Erin Scott X 3 0
Jan Hulahan X 2 1
Jeffrey Norman X 3 0
Ray Rodriguez X 3 0
Franchesca Forrer X 2 1
Brain Simpson X 3 0
Also Present:
Gina Nestande, City Council Member, City of Palm Desert
Thomas Soule, Public Affairs Manager
Vanessa Mager, Management Analyst, Public Affairs
Ryland Penta, Digital Strategies Coordinator, Public Affairs
Ed Cohen, ldeapeddler
Marketing Committee Meeting
J U N E 7, 2022
III. ORAL COMMUNICATIONS
None
IV. APPROVAL OF MINUTES:
A. MINUTES of the regular Marketing Committee Meeting of Apr. 05, 2022 and
the special Marketing Committee Meeting of May 18, 2022.
Rec.: Approve as presented.
Main Motion: Approve
IIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIII
Moved by: Norman/Forrer
Vote and Action: 7 Yes/0 No/ 0 Absent
V. OLD BUSINESS
None
VI. NEW BUSINESS
A. Proposed FY 22-23 Budget Overview
Rec.: Approve as presented.
Main Motion: Approve
IIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIII
Moved by: Norman/Rodriguez
Vote and Action: 7 Yes/0 No/ 0 Absent
B. City Seal Discussion
Rec.: Discussion
VII. REMARKS
A. City Council Liaison
Councilmember Gina Nestande — The annual 4th of July Celebration will once again
take place on Monday, July 4th at 9pm. Restaurant Week is in full swing and runs
from June 3 — 12. Council will be conducting interviews for open committee and
commission positions next week.
Mayor Jan Harnik — Interviews for committee and commissions are held every four
years. Council Chambers are still under construction and are set to reopen after
the summer break. June 1 3th the City will be hosting a ribbon cutting ceremony for
President Plaza Parking lots. El Paseo currently has the lowest vacancy rate in
years.
2IMinutes
Marketing Committee Meeting
J U N E 7, 2022
B. Chair
Rolf Hoehn, Indian Wells Tennis Garden — None
C. Committee Members
Ray Rodriguez, Casuelas Cafe — None
Jeffrey Norman, McCallum — Open Call video is now available on YouTube.
Derek White, Desert Willow — Desert Willow is trending strong for Fall and Winter.
Erin Scott, The Living Desert — Event session has now ended and planning for Fall
2022 and 2023 events are underway.
Franchesca Forrer, Acrisure — Area is on schedule to open this, Winter.
Jan Hulahan, JW Marriott Desert Springs — Strongest May in 10 years. Food &
Beverage is up several millions. Average room rate is up $70 YTD and spend is up
$88. Golf is strong with 1.2 million in golf and restaurants are up a million as well.
D. Staff
Thomas Soule, Public Affairs Manager — Committee members can now send an
alternate in their place should they need to miss a meeting.
VIII. NEXT MEETING:
The next meeting was confirmed for August 2, 2022
IX. ADJOURNEMNT
With board concurrence, the meeting was adjourned at 3:44 p.m.
Vanessa Mager, Interim I ecording Secretary
3'Minutes