HomeMy WebLinkAboutSS - Broadband PresentationCity of Palm Desert
Broadband Feasibility and Master Plan Study
Visioning Session
June 22, 2023
Study Session
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City of Palm Desert
Broadband Feasibility & Master Plan Study Visioning Session
Agenda
Today’s Goal: Provide Council with
the information it needs in order to
decide what role, if any, the Council
would like the City to play in
improving broadband
•Broadband 101
•Project Background
•Project Progress Update
•Review Visioning Exercise
•Review Broadband Service Models
•Discussion & Next Steps
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What is – “Broadband” Anyway?
Think of a 3 Megabyte attachment
(song, doc, photo) ~ 25 megabits
Broadband =
25 megabits per second download,
3 Megabits per second upload
So - if you can download a
3 MB file in 1.0 second,
You have “broadband”
(Most cell phones and homes don’t)
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What REALLY Matters in Broadband?
1.Latency (fast response)
2.Capacity (whole family on at once)
3.Quality of connection & experience
4.Lowest cost per bit
5.Speed (fast downloads and uploads)
Everyone doesn’t need them all,
Different technologies = different costs, different benefits
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How is Broadband Delivered?
Wireless…
Satellite
Cellular 4G/LTE
5G
Wireline – aerial or underground
DSL (Telephone-based – copper wires)
Coax Cable
Fiber Optic Cable - “future-proofed”
All use fiber / No better technology today
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Fiber To The Home (FTTH)
Aerial (overhead) or conduits (underground)
Fiber optic cable to every parcel
Requires new installation (~$600-$2,000/home)
Fiber – virtually unlimited:
Speed
Capacity
Zero latency
Lowest cost/bit
Quality
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Broadband Feasibility & Master Plan Study Visioning Session
Project Background
Study will help to establish goals to address the following:
Broadband’s critical role for residents and businesses
Increase control of the City’s broadband future
Address broadband availability, capacity, and investment
Leverage regional planning and investment efforts
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Project Background
The Broadband Feasibility and Master Plan Study will include:
Key outcomes from a guided process to articulate key issues and desired goals
Inventory of the City’s existing broadband facilities
Key outcomes from the coordination of the City’s effort with CVAG
Key outcomes from engaging stakeholders regarding their broadband challenges
Defining a path forward to close the broadband gap
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Broadband Feasibility & Master Plan Study Visioning Session
Stakeholder Engagement
•Key City Staff
•Anchor Institutions: CSUSB - Palm Desert Campus, COD, DSUSD, PSUSD,
Riverside County Fire Department - Palm Desert Station, Riverside County Library
System - Palm Desert Branch, Riverside County Sheriff - Palm Desert Station,
UCR - Palm Desert Campus
•Regional Entities: Caltrans - District 8, CVAG, CVEP, Desert Recreation District,
Joslyn Center, Sunline Transit Agency
•Community Partners: El Paseo Business Improvement District, Palm Desert Area
Chamber of Commerce
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Engagement Feedback
•Major broadband concerns are availability, speed, cost, security, reliability, expandability, resiliency, and redundancy
•Economic Development is one of driving forces behind improved broadband services
•Cellular coverage is decent in most parts of the City, but not along Highway-111 and on the south end of the City
•Free public Wi-Fi is currently unavailable in downtown business areas or outdoor recreation spaces
•Not enough competing broadband service providers in the City to meet the needs of residents and the business community
•Unserved and underserved, as well as low- and fixed-income communities need improved inexpensive broadband services
•County provided public safety agencies within the city are well served
•School districts are well served and offer free district provided cellular based broadband services to district students and families
•Higher education institutions are well served, and are interested in improving broadband services for their students when off-campus
•Local transit agency is well served, and provides free public Wi-Fi in their fleet
•CVAG is designing and building a fiber-based network to interconnect the 550+ traffic signals throughout the valley
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Resident & Business Survey
•Received 138 responses -
126 residential & 12 businesses
•This is a very small sample size; therefore, it is
difficult to apply to the overall population
Survey Marketing
•Available from February – April 2023
•1X – Print version of the Palm Desert BrightSide
•3X – Digital version of the Palm Desert BrightSide
•El Paseo Business Improvement District channels
•3X – Palm Desert Area Chamber of Commerce (PDACC) eblasts
•PDACC business breakfast
•EngagePalmDesert.com
•13X – Posts on the City’s Facebook page
•4X – Posts on the City’s Twitter
•Desert Sands Unified School District student portal (in English and Spanish)
•Palm Desert affordable housing residents
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Resident & Business Survey
Palm Desert Broadband Survey By Speed Palm Desert Broadband Survey By Provider
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Resident & Business Survey
How do you use internet service at home?
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Question Response
Internet uses at home Email, shopping, news, banking, streaming (tv & music), web
surfing , social media
Home internet Reliability
34% = Somewhat to Very Dissatisfied
20% = Neutral
46% = Somewhat to Very Satisfied
Home internet Speed / Data Rate
30% = Somewhat to Very Dissatisfied
26% = Neutral
44% = Somewhat to Very Satisfied
Home internet Price
61% = Somewhat to Very Dissatisfied
14% = Neutral
25% = Somewhat to Very Satisfied
Approximately how much do you pay every month? Maximum: $540
Average: $88
Use the internet to work from home or run a business?Yes: 49%
No: 51%
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Resident & Business Survey
How do you use internet service at home?
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Question Response
How often do you experience outages?
13% = Never
50% = 1 hour or less per month
24% = 1 hour or less per week
10% = 1 hour or less per day
3% = More frequently than 1 hour per day
Do current providers meet the needs of the community?
31% = Bare Minimum to Not at All
31% = It's OK/Neutral
38% = Mostly to Very Well
Participate in HOA effort to improve broadband service?
Yes: 56%
No: 9%
Not Sure: 35%
City needs to help facilitate better broadband services?75% = Agree or Strongly Agree
20% = Neutral
5% = Disagree or Strongly Disagree
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Market Assessment
This assessment focused on 15 internet service options from a total of 6 ISPs
3 wired ISPs (DSL/Cable/Fiber): Spectrum, Frontier, EarthLink
1 fixed wireless ISP: Pacific Lightwave
2 satellite ISPs: HughesNet, ViaSat
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Market Assessment
•8 residential internet options from 5 residential internet providers
•7 business internet options from 4 business internet providers
•The average residential download speed is 194 Mbps
•The average residential upload speed is 25 Mbps
•Businesses have an average of 2.88 wired providers available at their location
•Approximately 98% of households have internet options from more than one provider
•Cable internet services are available to 100% of households
•DSL internet service are available to 98% of the area
•Fiber internet services are available to roughly 12% of residents and 18% of businesses
•One of the fiber internet service providers can provide businesses with up to 100Gbps
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Asset Inventory
CVAG Phase 1
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Asset Inventory
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Asset Inventory
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Broadband Visioning -
Council Survey Responses – Questions 1 - 5
Question Response
1. How important is that high-speed internet is accessible?Very Important to Absolutely Essential
2. How important is that high-speed internet is affordable?Important to Absolutely Essential
3. Cellular services are adequate in the downtown areas?
20% = Agree to Strongly Agree
60% = Neutral
20% = Disagree to Strongly Disagree
4. Cellular services are adequate in the residential areas?
20% = Agree to Strongly Agree
60% = Neutral
20% = Disagree to Strongly Disagree
5. Cellular services are adequate in recreation areas?
20% = Agree to Strongly Agree
80% = Neutral
0% = Disagree to Strongly Disagree
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Broadband Visioning -
Council Survey Responses – Questions 6 - 9
Question Response
6. Broadband services are adequate in downtown areas?
20% = Agree to Strongly Agree
20% = Neutral
60% = Disagree to Strongly Disagree
7. Broadband services are adequate in residential areas?
20% = Agree to Strongly Agree
20% = Neutral
60% = Disagree to Strongly Disagree
8. Broadband services are adequate in recreation areas?
20% = Agree to Strongly Agree
60% = Neutral
20% = Disagree to Strongly Disagree
9. City should encourage/enable broadband deployment?
60% = Agree to Strongly Agree
40% = Neutral
0% = Disagree to Strongly Disagree
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Broadband Visioning -
Council Survey Response - Comments
•Do you have any comments regarding any of the questions 1 through 9?
Responses
It is important to make broadband available to all
Cost is a factor
We need input from businesses about the sufficiency of cellular and broadband service in downtown/business area
Current system works fine
Have not fielded any complaints from residents about the speed of their internet
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Broadband Visioning -
Council Survey Response - Question 10
•What do you see as the biggest benefits for Palm Desert as the City considers
potentially enhancing broadband services throughout the community?
Responses
Attraction and retention of diverse business enterprises, including tech-based businesses
Equal access for residents
Coachella Valley in general has become an attractive "tele-commuting" site, lack of high-speed internet limits this
Improving the quality of life for our residents
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Broadband Visioning -
Council Survey Response - Question 11
•What are your biggest concerns for Pam Desert regarding the future of broadband
services? And why?
Responses
Every major private provider has shown an inability to deliver good service
Competition is essential to keep private sector on their toes
Cost
We need to be good stewards of the financial dollars of our citizens and taxpayers
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Broadband Models
Ontario /
Centennial
Palm Desert
Source: “Broadband Models for Unserved and Underserved Communities” - US Ignite Whitepaper
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Council Discussion
•Questions & Answers
•Discuss with Council what role if any the Council would like
the City to play in improving broadband
•Today’s Goal: provide Council with the information it
needs in order to decide what that role should be
•August 24th Study Session Goal: Council provides direction
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Next Steps
•Establish Community Broadband Vision – 8/24
•Preliminary Design & Cost Estimate – 10/13
•Conduct Financial Analysis – 10/13
•Evaluate Funding Alternatives – 10/13
•Smart City Technology Plan – 8/18
•Complete Broadband Feasibility & Master Plan Study – 11/17
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Visioning Session
Thank You!Study Session
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