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HomeMy WebLinkAbout2023-12-05 MC Regular Meeting Minutes City of Palm Desert Page 1 MARKETING COMMITTEE CITY OF PALM DESERT, CALIFORNIA MINUTES Click HERE to review the meeting audio. Click HERE to access the meeting agenda packet. 1. CALL TO ORDER A Regular Meeting of the Marketing Committee was called to order by Chair Hoehn on Tuesday, December 5, 2023, at 3:00 p.m., in the Administrative Conference Room, City Hall, located at 73-510 Fred Waring Drive, Palm Desert, California. 2. ROLL CALL Present: Committee Members Jan Hulahan, Jeffrey Norman, Ray Rodriguez*, Vice Chair Brian Simpson, and Chair Rolf Hoehn. *Committee Member Rodriguez arrived at 3:04 p.m. Absent: Committee Member Franchesca Forrer Liaison(s) Present: Jan Harnik and Gina Nestande, City Council Liaisons City Staff Present: Thomas Soule, Public Affairs Manager, and Michelle Nance, Recording Secretary 3. NON-AGENDA PUBLIC COMMENT: None. 4. CONSENT CALENDAR: A. APPROVAL OF MINUTES MOTION BY COMMITTEE MEMBER NORMAN, SECOND BY COMMITTEE MEMBER HULAHAN, CARRIED 4-0, to approve the Marketing Committee Regular Meeting minutes of October 3, 2023. Tuesday December 5, 2023 3:00 p.m. Regular Meeting DocuSign Envelope ID: 8C9C830A-8317-487A-93BA-A9A4F011B7E4 Marketing Committee Minutes December 5, 2023 City of Palm Desert Page 2 5. ACTION CALENDAR *Committee Member Rodriguez arrived at this point of the meeting. A. IDEA PEDDLER CAMPAIGN AND PAID MEDIA PLAN UPDATE Sarah Martin, representing Idea Peddler, presented updates and answered Committee Member questions. MOTION BY COMMITTEE MEMBER RODRIGUEZ, SECOND BY VICE CHAIR SIMPSON, CARRIED 5-0, to receive and file Idea Peddler campaign and paid media plan update. 6. INFORMATIONAL REPORTS & COMMENTS A. MARKETING COMMITTEE MEMBERS Vice Chair Simpson provided activity updates at Desert Willow Golf Resort and reported on the recent award of “California Golf Course Owner’s Association’s Golf Course of the Year 2023”. Committee Member Norman commented on the recent and upcoming shows at McCallum Theatre. Committee Member Hulahan commented on recent and upcoming activity at the JW Marriott, Desert Springs. Chair Hoehn commented on recent Iron Man event at the Tennis Gardens. B. CITY COUNCIL LIAISON City Council Liaison Nestande commented on the current Palm Desert Mall and DSRT SURF projects. City Council Liaison Harnik thanked the Committee on behalf of the City Council, staff, and entire community for their continued support and commitment to the City. C. CITY STAFF Public Affairs Manager Soule provided a recap update on the City’s 50th Anniversary November 2023 Event. D. ATTENDANCE REPORT - The attendance report was provided with the agenda materials. The Committee took no action on this matter. DocuSign Envelope ID: 8C9C830A-8317-487A-93BA-A9A4F011B7E4 Marketing Committee Minutes December 5, 2023 City of Palm Desert Page 3 7. ADJOURNMENT - The Marketing Committee adjourned at 4:38 p.m. Respectfully submitted, _________________________ Michelle Nance, Deputy Clerk I Recording Secretary ATTEST: Thomas Soule, Public Affairs Manager Secretary APPROVED BY MARKETING COMMITTEE: 4/2/2024 DocuSign Envelope ID: 8C9C830A-8317-487A-93BA-A9A4F011B7E4