HomeMy WebLinkAbout2023-10-24 ARC Regular Meeting Agenda PacketCity of Palm Desert Page 1
ARCHITECTURAL REVIEW COMMISSION
CITY OF PALM DESERT, CALIFORNIA
AGENDA
(HYBRID MEETING)
City Hall, Development Services Conference Room
73-510 Fred Waring Drive
Palm Desert, CA 92260
Pursuant to Assembly Bill 2449, this meeting may be conducted as a hybrid meeting
allowing public access via teleconference or in person.
•To participate via Zoom, use the following link: https://palmdesert.zoom.us/j/83648797515,
Zoom Webinar ID: 836 4879 7515.
•To participate by telephone call (213) 338-8477 or (669) 219-2599, Zoom Webinar ID: 836
4879 7515. To provide a public comment please press *9 to raise your hand.
•Written public comment may also be submitted to planning@palmdesert.gov. Emails received
by 9:30 a.m. prior to the meeting will be distributed to the Commission. Any correspondence
received during or after the meeting will be distributed to the Commission as soon as
practicable and retained for the official record. Emails will not be read aloud except as an
ADA accommodation.
1.CALL TO ORDER
2.ROLL CALL
3.NON-AGENDA PUBLIC COMMENT: This time has been set aside for the public to address
the Architectural Review Commission on issues that are not on the agenda for up to three
minutes. Because the Brown Act does not allow the Commission to act on items not listed on
the agenda, members may briefly respond or refer the matter to staff for a report and
recommendation at a future meeting.
4.CONSENT CALENDAR: All matters listed on the Consent Calendar are considered routine
and may be approved by one motion. The public may comment on any items on the Consent
Calendar within the three-minute time limit. Individual items may be removed by Commissioners
for a separate discussion.
A.APPROVAL OF MINUTES
RECOMMENDATION: Approve the Architectural Review Commission Regular Meeting
minutes of October 10, 2023.
Tuesday
October 24, 2023 12:30 p.m.
Regular Meeting
Page 1 of 62
Architectural Review Commission Agenda October 24, 2023
City of Palm Desert Page 2
5. ACTION CALENDAR
A. FINAL DRAWINGS
1. CASE NO: SARC23-0008 (Continued from September 12, 2023)
NATURE OF PROJECT/APPROVAL SOUGHT: Consideration to approve a Sign
Design Review for four (4) new exterior business identification wall signs including a
height exception for a new commercial building located at 73611 Highway 111.
APPLICANT AND ADDRESS: Chandler Signs, Dallas, TX 75235
LOCATION: 73611 Highway 111
ZONE: Downtown Core Overlay District, Scenic Preservation (D.O., S.P.)
RECOMMENDATION:
The ARC continue the sign design review and provide further direction to the Applicant
on the following:
1. An acceptable height for signs that exceed the 20’ maximum height standard.
2. The design of all signs being two lines and the location of the logo as it relates to
the text.
3. Provide further scaling and details on the proposed signs as it relates to the fascia
they are located on.
2. CASE NO: SARC23-0009 (Continued from October 10, 2023)
NATURE OF PROJECT/APPROVAL SOUGHT: Consideration to approve a Sign
Design Review for one (1) new freestanding monument sign, two (2) new wall signs,
and one (1) new directional sign on an existing hotel project site located at 74700
Highway 111.
APPLICANT AND ADDRESS: Embassy Suites, Palm Desert, CA 92260
LOCATION: 74700 Highway 111
ZONE: Resort Commercial Center (PC-4) and Planned Residential, 5 units per acre
(PR-5)
RECOMMENDATION:
Staff recommends the ARC determines that the requirements of the findings have
been met based on the analysis and approve the Sign Design Review and signs per
frontage exemption as identified in the staff report.
3. CASE NO: MISC23-0043
NATURE OF PROJECT/APPROVAL SOUGHT: Consideration to approve a Design
Review for a freestanding shade structure for a new walk-up U.S. Bank automatic teller
machine in the parking lot at 34500 Monterey Avenue (APN 694-090-012)
APPLICANT AND ADDRESS: Kimley-Horn, Orange, CA 92868
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Architectural Review Commission Agenda October 24, 2023
City of Palm Desert Page 3
LOCATION: 34500 Monterey Avenue
ZONE: Regional Commercial Center (PC-3), Freeway Commercial Center (FCOZ)
RECOMMENDATION:
The ARC determines that the requirements of the findings have been met based on
the analysis and approves the Design Review as presented.
6. NON-ACTION ITEMS
None
7. INFORMATIONAL REPORTS & COMMENTS
A. ARCHITECTURAL REVIEW COMMISSIONERS
B. CITY STAFF
a. Streamlining Design Review
C. ATTENDANCE REPORT
8. ADJOURNMENT: The next Regular Meeting will be held on November 14, 2023, at 12:30
p.m.
Page 3 of 62
Architectural Review Commission Agenda October 24, 2023
City of Palm Desert Page 4
AFFIDAVIT OF POSTING
I hereby certify under penalty of perjury under the laws of the State of California that the
foregoing agenda for the Architectural Review Commission was posted on the City Hall bulletin
board and City website not less than 72 hours prior to the meeting.
Melinda Gonzalez
Recording Secretary
PUBLIC NOTICES
Agenda Related Materials: Pursuant to Government Code §54957.5(b)(2) the designated
office for inspection of records in connection with this meeting is the Development Services
Department, City Hall, 73-510 Fred Waring Drive, Palm Desert. Staff reports for all agenda
items and documents provided to a majority of the legislative bodies are available for public
inspection at City Hall and on the City’s website at www.palmdesert.gov.
Americans with Disabilities Act: It is the intention of the City of Palm Desert to comply with
the Americans with Disabilities Act (ADA) in all respects. If, as an attendee or a participant at
this meeting, or in meetings on a regular basis, you will need special assistance beyond what
is normally provided, the city will attempt to accommodate you in every reasonable manner.
Please contact the Office of the City Clerk, (760) 346-0611, at least 48 hours prior to the
meeting to inform us of your needs and to determine if accommodation is feasible.
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City of Palm Desert Page 1
ALL ACTIONS ARE DRAFT, PENDING APPROVAL OF THE MINUTES
ARCHITECTURAL REVIEW COMMISSION
CITY OF PALM DESERT, CALIFORNIA
MINUTES
(HYBRID MEETING)
Pursuant to Assembly Bill 2449, this meeting may be conducted as a hybrid meeting
allowing public access via teleconference or in person.
1. CALL TO ORDER
A Regular Meeting of the Architectural Review Commission (ARC) was called to order by
Chair Vuksic on Tuesday, October 10, 2023, at 12:30 p.m. in the Development Services
Conference Room, City Hall, located at 73510 Fred Waring Drive, Palm Desert, California.
2. ROLL CALL
Present: Commissioners Dean Wallace Colvard, Nicholas Latkovic, Michael McAuliffe,
Francisco Sanchez, Vice Chair Jim McIntosh, and Chair John Vuksic.
Commissioner Sanchez left the meeting at 1:12 p.m. due to a conflicting obligation.
Absent: Commissioner James Edward Blakeley
City Staff
Present: Richard Cannone, Director of Development Services; Nick Melloni, Principal
Planner; Carlos Flores, Senior Planner; and Melinda Gonzalez, Recording
Secretary, were present at Roll Call.
3. NON-AGENDA PUBLIC COMMENT
Chair Vuksic opened and closed the non-agenda public comment period. No public comments
were provided.
4. CONSENT CALENDAR
Associated documentation on the following item can be viewed on the Architectural Review
Commission Information webpage at, https://www.palmdesert.gov/our-city/committees-and-
commissions/commission-information.
Chair Vuksic opened and closed the public comment period for the Consent Calendar. No
public comments were provided.
Tuesday
October 10, 2023
12:30 p.m.
Regular Meeting
Page 5 of 62
Architectural Review Commission Minutes October 10, 2023
City of Palm Desert Page 2
ALL ACTIONS ARE DRAFT, PENDING APPROVAL OF THE MINUTES
MOTION BY COMMISSIONER MCAULIFFE, SECOND BY COMMISSIONER LATKOVIC,
CARRIED 6-0 (COMMISSIONER BLAKELEY ABSENT), to approve the Consent Calendar.
A. APPROVAL OF MINUTES
RECOMMENDATION: Approve the Architectural Review Commission Regular Meeting
minutes of September 12, 2023.
MOTION BY COMMISSIONER MCAULIFFE, SECOND BY COMMISSIONER
LATKOVIC, CARRIED 6-0 (COMMISSIONER BLAKELEY ABSENT), to approve the
Architectural Review Commission Regular Meeting minutes of September 12, 2023.
5. ACTION CALENDAR
Associated documents on the following items can be viewed on the Architectural Review
Commission Information webpage at, https://www.palmdesert.gov/our-city/committees-and-
commissions/commission-information.
A. FINAL DRAWINGS
1. CASE NO: SARC23-0009
NATURE OF PROJECT/APPROVAL SOUGHT: Consideration to approve a Sign
Design Review for one (1) new freestanding monument sign, two (2) new wall signs,
and one (1) new directional sign on an existing hotel project site located at 74700
Highway 111.
APPLICANT AND ADDRESS: Embassy Suites, Palm Desert, CA 92260
LOCATION: 74700 Highway 111
ZONE: Resort Commercial Center (PC-4) and Planned Residential, 5 units per acre
(PR-5)
Senior Planner, Carlos Flores, narrated a PowerPoint presentation on the item and
responded to Commission inquiries. Glenn Davis with Signarama, Applicant
Representative, was present and answered questions from the Commission.
Chair Vuksic opened and closed the public comment period. No public comments
were provided. Discussion on the item ensued with Commissioners providing
comments for the project.
Following discussion, MOTION BY VICE CHAIR MCINTOSH, SECOND BY
COMMISSIONER COLVARD, CARRIED 6-0 (COMMISSIONER BLAKELEY
ABSENT); to continue Case No. SARC23-0009 with the following comments:
1. Applicant shall submit drawings which provide accurate details, scaling, and
locations of proposed signs.
2. CASE NO: DR23-0005
NATURE OF PROJECT/APPROVAL SOUGHT: Consideration to approve a Design
Review related to a Precise Plan (PP) to develop a 384-unit apartment development
comprised of 15 two- and three-story buildings at the southeast corner of Dick Kelly
Drive and Gateway Drive (Assessor’s Parcel Number 694-130-016 694-130-021).
Page 6 of 62
Architectural Review Commission Minutes October 10, 2023
City of Palm Desert Page 3
ALL ACTIONS ARE DRAFT, PENDING APPROVAL OF THE MINUTES
APPLICANT AND ADDRESS: Highpointe Palm Desert, LLC., Irvine CA 92618
LOCATION: Southeast corner of Dick Kelly Drive and Gateway Drive (Assessor’s
Parcel Number 694-130-016 694-130-021)
ZONE: MCP Palm Desert Specific Plan / Planned Residential, 22 units per acre (PR-
22) & Housing Overlay District (HOD)
Senior Planner, Carlos Flores, narrated a PowerPoint presentation on the item and
responded to Commission inquiries. Steve Vliss, President of Highpointe Palm Desert,
LLC, Applicant, and Applicant’s team were present and answered questions from the
Commission.
Chair Vuksic opened the public comment period.
Chris Chambers, (Chambers Development), Member of the Public, voiced his support
for the project.
With no other members of the public wishing to comment, Chair Vuksic closed the
public comment period. Discussion on the item ensued with Commissioners providing
comments for the project.
Following discussion, MOTION BY CHAIR VUKSIC, SECOND BY COMMISSIONER
MCAULIFFE, CARRIED 5-0 (COMMISSIONERS BLAKELEY AND SANCHEZ
ABSENT); to approve Case No. DR23-0005 with the following condition:
1. Wherever adjacent parapet heights differ at twelve (12) inches or less, the higher
parapet shall be returned at least six (6) feet back from the lower adjacent parapet.
Wherever adjacent parapet heights differ at over 12 inches, the higher parapet
shall be returned at least 10 feet back from the lower adjacent parapet. This
condition is not required for areas where this would interfere with solar zone.
6. NON-ACTION ITEMS
None
7. INFORMATIONAL REPORTS & COMMENTS
A. ARCHITECTURAL REVIEW COMMISSIONERS
Commissioner Colvard provided an update on the Cultural Arts Committee including the
appointment of a Poet Laureat for the City, the decommissioning of an art sculpture
currently located in the lobby of the Palm Desert Community Center, and discussion for
potential landscaping standards for the roundabouts throughout the City.
In response to inquiry, Principal Planner Melloni stated the cell tower located off Highway
111, near Del Taco is being expanded. The request was reviewed by staff and found to
be compliant with the original approval for this cell tower.
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Architectural Review Commission Minutes October 10, 2023
City of Palm Desert Page 4
ALL ACTIONS ARE DRAFT, PENDING APPROVAL OF THE MINUTES
B. CITY STAFF
Principal Planner Melloni provided the following updates:
• There is a new timeline for the Objective Design Standards (ODS). The ODS is
scheduled to go before the Planning Commission in November 2023, to City
Council for adoption in December 2023, and again to City Council for a second
reading in January 2024.
• Two items went before the Planning Commission at their meeting held October 3,
2023, including a zoning ordinance amendment which modified specific standards
for self-storages, golf carts sales on Highway 111, and expansion of permitted
areas for veterinarian clinics, as well as the Cardiff project, both of which were
approved. An amendment to one of the University Park Tract maps to adjust lot
lines and pad heights will be presented to Planning Commission at their next
meeting.
• The University Medical Office Park project and an analysis of the 111 Development
Code for potential amendments will be presented to City Council at the next regular
meeting.
• DSRT Surf is working on securing their permits with an anticipated date to break
ground in November 2023. The Surf Center and Lagoon will be returning for ARC
subcommittee review to confirm conformance with the original ARC approval.
It was noted that assigned commissioners for upcoming ARC subcommittee reviews may
be out of town. Vice Chair McIntosh volunteered to be an alternate for the ARC
subcommittees established for DSRT Surf and West Coast Self Storage.
C. ATTENDANCE REPORT
The attendance report was provided with the agenda materials. The Commission took no
action on this matter.
8. ADJOURNMENT
The Architectural Review Commission adjourned at 2:09 p.m.
Respectfully submitted,
Melinda Gonzalez, Senior Administrative Assistant
Recording Secretary
ATTEST:
Nick Melloni, Principal Planner
Secretary
APPROVED BY ARC: __/__/2023
Page 8 of 62
CITY OF PALM DESERT
DEVELOPMENT SERVICES DEPARTMENT
ARCHITECTURAL REVIEW COMMISSION MEMORANDUM
To: Honorable Chair and Members of the Commission
From: Carlos Flores, Senior Planner
Date: October 24, 2023
Case No: SARC23-0008
Subject: Consideration to approve a Sign Design Review for four (4) new exterior
business identification wall signs including a height exception for a new
commercial building located at 73611 Highway 111.
BACKGROUND
The Applicant, Chandler Signs, is requesting approval of four (4) new exterior business
identification wall signs for a new commercial building located at 73611 Highway 111. The wall
signs will service the incoming tenant, Mechanics Bank. The signs will consist of face-lit
channel letters and logos mounted directly to the building fascia. Each elevation has a different
sign area and height.
On September 12, 2023, planning staff presented the project to the ARC for design review.
Following discussion, the ARC continued the item with a 5-0 vote, (Commissioner McAuliffe
and Commissioner Sanchez absent) with the following comments:
1) Sign E should be revised to one line.
2) Consider a different location for Sign B, additionally, reconsider scale of sign in
relation to the identified alternate location for placement.
3) Applicant shall revisit the scale and proportion of the business logo located on the
entry doors.
Subsequent to the meeting, the Applicant updated their plans and made the following revisions
to address these comments:
1. Every proposed sign is now two lines instead of one line. The sign area of each
sign has changed as a result.
2. Sign B has been relocated to a different location on the north elevation and is now
at a height of 9’ from grade, as compared to a height of 25’-4” from the previous
proposal.
3. Business logo on the entry door has changed from a width of 7” to 3”.
4. Signs C and E have been relocated higher on the building.
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SARC23-0008 Mechanics Bank Signage
Page 2 of 6
October 24, 2023
Table 1 below provides a summary of the changes from the September 12, 2023, submittal
and the updated submittal.
Table 1 – New Plan Set Summary
Sign Old Sign
Area
New Sign
Area
Old
Dimensions
New Dimension Old Height New
Height
Sign B
(North)
66.75 sf 34.8 sf 3’ (H) x
22’-3” (L)
3’-3.4” (H) x
10’-6.48” (L)
25’-4” 9’
Sign C
(East)
16.7 sf 53.5 sf 1’-6” (H) x
11’-1 ½”(L)
4’-1.25” (H) x
13’-2.1” (L)
18’-6” 25’-11.25”
Sign D
(West)
46.4 sf 53.5 sf 2’-6” (H) x
18’-6 5/8” (L)
4’-1.25” (H) x
13’-2.1” (L)
19’-8” 25.25’
Sign E
(South)
34.5 sf 19.3 sf 3’-3” (H) x
10’-6 ½” (L)
2’-5.5” (H) x
7’-10.86” (L)
24’- 9 3/8” 24’-1.5”
As noted in Table 1, the applicants new proposal decreases the sign area and the height
for two signs (B and E) but increases both the sign area and height for the other two (C
and D). Updated and additional renderings were provided in the plan set to show the
changes. Staff expressed concerns to the Applicant on the new proposal not meeting the
recommendations from ARC. The Applicant communicated they would like to proceed with
the new proposal.
PROJECT SUMMARY
A. Property Description:
The project site is a 0.41-acre parcel containing one (1) 3,830 square-foot commercial
building on the southwest corner of Highway 111 and Larkspur Lane located at 73611
Highway 111. The site is zoned Downtown-Core Overlay (D.O.). The building, which is still
under construction, was entitled in 2019 by the Planning Commission pursuant to
Resolution No. 2763 for Case No. PP19-0003 and CUP18-0007. The building architecture
and landscaping was approved by the Architectural Review Commission (ARC) under
Case No. MISC22-0013 on August 23, 2022, with a subsequent amendment on November
15, 2022.
B. Zoning, General Plan and Adjacent Uses:
Table 2 – Adjacent Land Use and Designations
Existing Uses General Plan Zoning
Project Site Retail-commercial Regional Retail Downtown Core Overlay
District, Scenic Preservation
(D.O., S.P.)
North Retail-commercial Regional Retail Downtown Edge District (D.E.)
South Retail-commercial Regional Retail Downtown Core Overlay District
(D.O.)
Page 10 of 62
SARC23-0008 Mechanics Bank Signage
Page 3 of 6
October 24, 2023
East Retail-commercial Small Town
Neighborhood
Downtown Core Overlay
District, Scenic Preservation
(D.O., S.P.)
West Retail-commercial Regional Retail Downtown Core Overlay
District, Scenic Preservation
(D.O., S.P.)
C. Project Description
The project is a request to install four (4) new exterior wall signs on a currently under
construction commercial building to service the incoming tenant, Mechanics Bank. The
signs will be placed on all four building elevations, each sign being at a different height and
size.
North Elevation
On the north elevation, Sign B will face Highway 111 and will have a total sign area of 34.8
square-feet. The sign will have two lines of text and a logo. It will be installed flush against
the building fascia/architectural projection at a height of 9 feet above the ground. The sign
is centered on the fascia.
East Elevation
Sign C will be installed facing Larkspur Lane with a total sign area of 53.5 square feet. The
sign will have two lines of text and a logo. It will be installed flush and centered against the
building fascia, 25 feet and 11.25 inches above the ground.
South Elevation
Sign E will be installed facing the internal parking lot and will have a size of 19.3 square
feet. The sign will have two lines of text and a logo. It will be installed flush against the
building fascia, 24 feet, 1.5 inches above the ground.
West Elevation
Sign D will be facing the internal parking lot and Highway 111 and will have a total sign
area of 53.5 square feet. The sign will have two lines of text and a logo. It will be installed
flush and centered against the building fascia, 25.25 feet above the ground.
All signs are constructed of individual front-lit channel letters with 3-inch-deep white
aluminum returns and white acrylic faces. The letter faces are overlaid with a burgundy
vinyl film. The logos are also front-lit fabricated acrylic signs with aluminum returns. The
logo faces are overlaid with a translucent sunflower vinyl film.
ZONING ORDINANCE SUMMARY
Pursuant to Palm Desert Municipal Code (PDMC) Section 25.68.050 (C)(5), the zoning
administrator (ZA) may elevate any sign to the ARC depending on the design, context, color,
size, shape, location, or circumstance of the sign. The standards for exterior wall signs are
listed under Section 25.56.070 (D) and Section 25.56.080 (A) of the Sign Ordinance.
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SARC23-0008 Mechanics Bank Signage
Page 4 of 6
October 24, 2023
The proposed signage meets the standards for signage area, installation, and illumination as
outlined in the PDMC. However, it fails to comply with the maximum sign height, which is
limited to 20 feet from grade to the uppermost part of the sign. The plans demonstrate that the
tallest sign is on the north elevation at 25'-11.25" above grade.
Furthermore, even though the signs meet the maximum sign area allowance of 75 square feet,
the proximity of the building to the street, its height, and overall massing create a distinctive
situation in which the signage should be reviewed by the ARC. The signs could be more
consistent in area across each elevation, even if the building frontage is large enough to
accommodate that sign's size. For instance, the north building frontage measures 92'-3", but
the 66.75 square foot sign is on a 22'-3" wide fascia. ‘
Compliance with the PDMC is summarized below:
Table 3 – Wall Sign Conformance Determination
Standard Ordinance Project Conformance
Determination
Sign Area Maximum 75
square feet
North Elevation: 34.8
square feet
ARC Determination
East Elevation: 53.5
square feet
South Elevation: 19.3
square feet
West Elevation: 53.5
square feet
Sign Height Below eave line
No greater than
20’-0” above grade
Below eave line,
maximum
25’-11.25” above
grade
ARC Determination
Letter Height N/A Maximum 20” ARC Determination
Letter Color N/A Burgundy Yes
Number per
Frontage
1 1 Yes
Illumination Internal or external Internal front-lit
channel letters
Yes
Per PDMC 25.56.030 (E), when approving or rejecting a sign permit application, the ARC shall
consider the design review criteria provided below and shall make the following findings:
1. That the sign is necessary for the applicant’s enjoyment of substantial trade and
property rights.
The number and location of signs are necessary to provide adequate identification to
customers and employees of the business in the building as it is located on a high-
volume enhanced arterial (Highway 111). However, the signs, at their proposed location
and size, are disproportionately scaled based on the building architecture and the width
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SARC23-0008 Mechanics Bank Signage
Page 5 of 6
October 24, 2023
of the fascia where the signs are placed. Staff recommends that the ARC provide
direction on reducing the heights on Signs C, D, and E and on preference for one line
of text.
2. That the sign is consistent with the intent and purpose of this chapter and title.
The signs are relatively consistent with the guidelines of the Sign Ordinance as they are
designed within the acceptable sign envelope. However, the signs on the north and
south elevation exceed the maximum height allowance of 20-feet. Therefore, staff
recommends the sign locations be lowered for Signs C and D and provide direction on
having one line of text.
3. That the sign does not constitute a detriment to public health, safety, and welfare.
The design of the signs do not constitute a detriment to public health, safety, and welfare
as the design of the signs do not incorporate elements that are distracting or intrusive
to motorists or pedestrians. The placement of the signs are not anticipated to create
sight obstruction to motorists or pedestrians as they is setback away from line of site
areas and mounted onto the building, ranging 9’ to 25’-11.25” above grade.
4. That the size, shape, color, height, and placement of the sign is compatible with and
will have a harmonious relationship to the building it identifies, the surrounding
neighborhoods, and other signs in the area.
The allowable sign area and mounting height shall be determined by the ARC given the
context of the building. As proposed the signs are disproportionate to the scale and
length of the buildings and could be revised to allow for greater consistency.
5. That both the location of the proposed sign and the design of its visual elements
(lettering, words, figures, colors, decorative motifs, spacing, and proportions) are legible
under normal viewing conditions prevailing where the sign is to be located.
The sign is oriented in a manner to be visible to pedestrians and motorists traveling
along Highway 111. The sign area and orientation on the north and south elevations
could be revised to better fit the width of the building fascia. As presented, the signs are
appropriately centered, but the ARC shall determine whether the height is acceptable.
6. That the location, height, and design of the proposed sign does not obscure from view
or unduly detract from existing or adjacent signs and does not in any way compromise
the health or safety of any person(s).
The location, height, and design of the proposed signs shall be reviewed by the ARC to
determine whether they obscure views or unduly detract from existing signs in the
vicinity. The signs are not anticipated to adversely affect the public health, safety, or
welfare; however, the size and height of signs C and D may be reduced for aesthetic
purposes.
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SARC23-0008 Mechanics Bank Signage
Page 6 of 6
October 24, 2023
7. That the location and design of the proposed sign, and its size, shape, illumination, and
color are compatible with the visual characteristics of the surrounding area so as not to
detract from or cause depreciation of the value of adjacent developed properties.
The proposed sign area and installation height of Signs C, D, and E are not compatible
with the visual characteristics of the building or surrounding properties. The architectural
projections and massing necessitate smaller signs on these elevations, while still
providing adequate visibility and benefits to the tenant. Given the context of the building,
its size, and proximity to Highway 111, the ARC shall determinate a suitable sign height
and area across all four elevations.
8. That the location and design of a proposed sign in close proximity to a residential district
does not adversely affect the value or character of the adjacent residential uses.
The project site is located on Highway 111, an enhanced commercial arterial that is not
in proximity to any residential uses. Therefore, installing the sign would not have any
adverse effect on nearby residents. However, the sign installation would immediately
impact the tenants of the Jensen's Shopping Center. To ensure a consistent and
harmonious appearance, the sign should be appropriately designed for both daytime
and nighttime use.
9. That any neon tubing used in conjunction with any sign is incorporated as an integral
part of the sign design with careful attention to color, intensity of light, and the use of
colors that are not overly bright.
Neon tubing is not proposed as part of the sign. The sign will be internally illuminated,
front-lit channel letters with white 6500k LEDs in a manner that complies with the Sign
Ordinance requirements for commercial business identification signs. All illuminated
signs shall be designed with a dimmer system to avoid undue glare or reflection of light
on private property in the surrounding vicinity.
10. That the quantity of information displayed in the sign does not cause visual clutter.
The signage text is limited to the name of the business and also includes their logo.
STAFF RECOMMENDATION
Staff recommends the ARC continue the sign design review and provide further direction to
the Applicant on the following:
1) An acceptable height for signs that exceed the 20’ maximum height standard.
2) The design of all signs being two lines and the location of the logo as it relates to
the text.
3) Provide further scaling and details on the proposed signs as it relates to the fascia
they are located on.
Alternatively, the ARC may approve the sign design review as proposed or with conditions.
Attachment: 1. Project Exhibits
Page 14 of 62
MD/EB
AC
4/1/23
81
0 Ar420775 6
R1 SDM 4/7/23 added "E"
R2 GD 8/16/23 Removed "A"
R3 ES 9/20 rev B,E,V
R4 RFF 09.27 see a/r for rvns
R5 ES 10/11 A-positioning
R6 GD 10/17 B- Color change
Mechanic's Bank
73-611 HWY 111
Palm Desert, CA
NORTH ELEVATION SCALE: " = 1' - 0"3/32
± 92'-3"
10'-6.48"
B
EQ EQ
Page 15 of 62
MD/EB
AC
4/1/23
82
0 Ar420775 6
R1 SDM 4/7/23 added "E"
R2 GD 8/16/23 Removed "A"
R3 ES 9/20 rev B,E,V
R4 RFF 09.27 see a/r for rvns
R5 ES 10/11 A-positioning
R6 GD 10/17 B- Color change
Mechanic's Bank
73-611 HWY 111
Palm Desert, CA
WEST ELEVATION SCALE: " = 1' - 0"3/32
± 47'-2"
D
EAST ELEVATION SCALE: " = 1' - 0"3/32
C
± 47'-2"
13'-2.1"
13'-2.1"EQ EQ
Page 16 of 62
MD/EB
AC
4/1/23
83
0 Ar420775 6
R1 SDM 4/7/23 added "E"
R2 GD 8/16/23 Removed "A"
R3 ES 9/20 rev B,E,V
R4 RFF 09.27 see a/r for rvns
R5 ES 10/11 A-positioning
R6 GD 10/17 B- Color change
Mechanic's Bank
73-611 HWY 111
Palm Desert, CA
SOUTH ELEVATION SCALE: " = 1' - 0"3/32
EQ
E
7'-10.86"
EQ
Page 17 of 62
MD/EB
AC
4/1/23
84
0 Ar420775 6
R1 SDM 4/7/23 added "E"
R2 GD 8/16/23 Removed "A"
R3 ES 9/20 rev B,E,V
R4 RFF 09.27 see a/r for rvns
R5 ES 10/11 A-positioning
R6 GD 10/17 B- Color change
Mechanic's Bank
73-611 HWY 111
Palm Desert, CA
B FACE-LIT LOGO & CHANNEL LETTERS -MEC-IL-W-TC SCALE: " = 1'-0"1/2
ONE [1] SET REQUIRED - MANUFACTURE & INSTALL SQ FT = 34.8
PUSH THRU LOGO DETAIL
3M #3630-25
SUNFLOWER YELLOW
TRANSLUCENT VINYL
ALUMINUM FACE
PAINTED MATTHEWS
WHITE, SATIN FINISH
3/4" THICK ROUTED
CLEAR ACRYLIC
PUSHED THRU 1/2"
ALUMINUM RETURN
PAINTED PMS 7421 C,
SATIN FINISH
NIGHT VIEW
R.O.P.T. LOGO SECTION
REMOTE POWER SUPPLY
⁄ "
FABRICATED ALUMINUM RETURN PTM.
PMS 7421 C, SATIN FINISH PRE-FINISHED-
INT. PAINTED w/ LIGHT-ENHANCING WHITE
1/8" THICK ALUM. FACE PAINTED
MATTHEWS WHITE, SATIN FINISH
3/4" THICK ROUTED CLEAR ACRYLIC
PUSHED THRU 1/2" 1st SURFACE APPLIED
3M #3630-25 TRANSL. SUNFLOWER YELLOW
VINYL - 2nd SURF. 3M #3635-50 DIFFUSER
PAIGE "RIP STRIP" 18AWG 2NDARY WIRE
THRU
PAIGE "WALL BUSTER" PLASTIC PASS-THRU
TO WEATHERPROOF SPLICE BOX
L.E.D. POWER SUPPLY IN PAIGE BOX
GALVANIZED METAL POWER SUPPLY
ENCLOSURE BEHIND WALL : PRIMARYNOTE
ELECTRICAL CONNECTION BY OTHERS
INTERNALLY ILLUM. w/WHITE 6500k LEDs
125 - 277 VAC 20A SWITCH w/ BELL Mx1050
COVER FOR LOCKOUT TAG / LOCK
STUD-MOUNT w/ NON-CORROSIVE
RIVNUTS & THREADED ROD -1/4" ALUM.
SPACERS
1/4" DIA. WEEP HOLES IN LOW POINTS OF
LETTERS w/ ALUMINUM LIGHT SCREENS @
EACH WEEP HOLE TO PREVENT LIGHT LEAKS
3"
10'-6.48" (126.48")
CHANNEL LETTER SECTION
REMOTE POWER SUPPLY
3"