HomeMy WebLinkAboutArchitectural Commission Denial Plans - SW Hwy 111 and Hwy 74 CITY OF PALM DESERT
DEPARTMENT OF COMMUNITY DEVELOPMENT
TRANSMITTAL LETTER
I. TO: Honorable Mayor and City Council
II. REQUEST: Appeal of Architectural Commission denial of plans for two
new center identification signs for the Columbia Center
located at the southwest corner of Highway 111 and Highway
74.
III. APPLICANT: Columbia Savings and Loan
8900 Wilshire Boulevard, 2nd Floor
Beverly Hills, CA 90211
IV. CASE NO: 1544 SA
V. DATE: February 9, 1989
A. STAFF RF]QMMENIDATION:
By minute motion, affirm architectural commission denial.
B. DISCUSSION:
The center currently has monument center I.D. signs facing the Highway 111
intersection and at the El Paseo parking lot entrance. The sign simply
identifies the Columbia Center. The proposed new sign monuments will
contain lit inserts 18 square feet in area identifying the center name in
addition to uses in the center. The sign at the Highway 111 intersection
identifies Knitting Heaven, Reflections and Printers; businesses without
Highway 111 or 74 exposure.
The parking lot sign serves as a directory for the types of uses in the
center.
The signs are permitted at the designated locations and individual
businesses may be identified. The proposed sign is well within the 35
square feet allowed by the ordinance.
The commission objected to listing the various tenants and uses. They
felt that the additional names on the sign diminished the sign's value as
center identification. While directories are useful for pedestrians, they
are ineffective and appear cluttered when used for automobile traffic.
Prepared by: COUNCIL ACT ION:A c eeck k
APPROVED DENIED
Reviewed and Approved by: RECEIVED OTHER
PD/tm
MEETINg, DATE
AYES:47) 40k_� �u�' c�/c�C�
NOES: / n�`
ABSENT: f ,Q �
ABSTAIN: rf,7 ALt;
VERIFIED BY:
Original on File w tip ity Clerk' s Office
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