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HomeMy WebLinkAbout2024-09-19 EPPBID Regular Meeting MinutesEL PASEO PARKING AND BUSINESS IMPROVEMENT DISTRICT BOARD CITY OF PALM DESERT REGULAR MEETING MINUTES September 19, 2024, 8:00 a.m. Present: Vice Chair Rebecca Elliott, Board Member David Fletcher, Board Member Mahasti Islami, Board Member Alec Longmuir, Chair Patrick Klein Absent: Board Member Michelle Whittaker Staff Present: Public Affairs Manager Thomas Soule*, Marketing Assistant Christiani Aquino, Recording Secretary Yuri Chavez Liaison(s) Present: Mayor Pro Tem Jan Harnik, Council Liaison * Public Affairs Manager Thomas Soule participated remotely. 1. CALL TO ORDER A Regular Meeting of the El Paseo Parking and Business Improvement District Board was called to order by Chair Klein on September 19, 2024 at 8:12 a.m. in the Administrative Conference Room, City Hall, located at 73-510 Fred Waring Drive, Palm Desert, California. 2. ROLL CALL 3. NON­AGENDA PUBLIC COMMENTS Elyssa Goldberg, of BG's El Paseo and Chair of Paint El Paseo Pink, announced that the annual Paint El Paseo Pink event would take place on October 19, 2024. 4. CONSENT CALENDAR Motion by: Board Member Fletcher Seconded by: Board Member Islami To approve the consent calendar as presented. Motion Carried (5 to 0) 4.a APPROVAL OF MINUTES Motion by: Board Member Fletcher Seconded by: Board Member Islami Approve the Minutes of July 18, 2024. Motion Carried (5 to 0) Docusign Envelope ID: 00B97C00-863A-48CE-97D5-2BD8450439E9 El Paseo Parking and Business Improvement District Board Meeting Minutes September 19, 2024 2 4.b APPROVAL OF FINANCIALS Motion by: Board Member Fletcher Seconded by: Board Member Islami Approve the financial statements for the month ending June 30, 2024. Motion Carried (5 to 0) 5. CONSENT ITEMS HELD OVER None. 6. INFORMATIONAL REPORTS 6.a CITY STAFF Management Analyst Mager provided an update on the Curb Replacement project, introduced new business outreach aids, and addressed questions from Board Members. 6.a.1 THE 2025­2026 EL PASEO SCULPTURE EXHIBITION Management Analyst Powell announced the 2025-2026 El Paseo Sculpture Exhibition deinstallation and installation schedule and responded to Board Member inquiries. 6.b SHERIFF UPDATE None. 6.c MARKETING UPDATE Stephanie Greene, of FG creative, provided the August 2024 Marketing Report and responded to Board Member inquiries. 7. ACTION CALENDAR 7.a MARKETING INITIATIVES DISCUSSION Stephanie Greene, of FG Creative, presented proposed new programs and responded to Board Member inquiries. Feedback was provided; No formal action taken. 7.b FALL MERCHANT MEETING PLANNING Stephanie Greene, of FG Creative, proposed that the event be scheduled the second week of November. With concurrence from the Board, the Fall Merchant meeting would take place on November 12, 2024. Docusign Envelope ID: 00B97C00-863A-48CE-97D5-2BD8450439E9 El Paseo Parking and Business Improvement District Board Meeting Minutes September 19, 2024 3 7.c EL PASEO CATALOG & DIRECTORY UPDATE Frank Jones, of Palm Springs Life, narrated a presentation on the El Paseo Catalog and Directory and responded to Board Member inquiries. Brian Boyce, of Skidmore Contemporary Art, praised Palm Springs Life Magazine as a world-class publication and suggested incorporating more content about Palm Desert's lifestyle, including its smaller shops and unique elegance. Feedback was provided; no formal action taken. 8. COMMENTS 8.a EL PASEO PARKING AND BUSINESS IMPROVEMENT DISTRICT BOARD MEMBERS Chair Klein suggested adding sections for new business and old business to provide ongoing project progress updates from staff on street improvements and invited individuals to apply for a position on the Board. Vice Chair Elliot agreed with Chair Klein, emphasizing the importance of frequent updates on project progress. Board Member Fletcher suggested an outreach program to encourage the general public to visit El Paseo. 8.b CITY COUNCIL LIAISON Mayor Pro Tem Harnik emphasized the importance of the Board being informed, as it empowers members to serve as effective ambassadors in the community and highlighted that El Paseo offers unique experiences for everyone and that events promote inclusivity, attracting a diverse audience. 8.c CITY STAFF Management Analyst Mager provided the President's Plaza waste receptacle schedule; encouraged communication with restaurant owners on proper disposal of grease; and responded to Board Member inquiries. Public Affairs Manager Soule announced the Board is accepting applications for the vacant position. 8.d ATTENDANCE REPORT Report provided; no action taken on this item. Docusign Envelope ID: 00B97C00-863A-48CE-97D5-2BD8450439E9 El Paseo Parking and Business Improvement District Board Meeting Minutes September 19, 2024 4 9. ADJOURNMENT The El Paseo Parking and Business Improvement District Board adjourned at 9:57 a.m. Respectfully submitted, _________________________ Yuri Chavez Recording Secretary _________________________ Thomas Soule, Public Affairs Manager Staff Liaison _________________________ DATE APPROVED BY EPPBID BOARD Docusign Envelope ID: 00B97C00-863A-48CE-97D5-2BD8450439E9 October 17, 2024 for: