HomeMy WebLinkAboutCC RES 2014-89RESOLUTION NO. 2014 - 89
A RESOLUTION OF THE CITY COUNCIL OF THE CITY OF PALM
DESERT, CALIFORNIA, APPROVING RESOLUTION NO. 2014- 89
ESTABLISHING THE BYLAWS FOR THE HOTEL AND SIGNATURE
EVENTS COMMITTEE
WHEREAS, the City of Palm Desert has a vested interest in developing its
economic base, which is supported largely by the tourism and hospitality industry, with
Sales Tax contributing 37.6% and Transient Occupancy Tax contributing 18.1% to its
General Fund Revenues annually; and
WHEREAS, in order to continue to enhance and grow the City's tourism and
hospitality industry to meet the needs of both residents and visitors for the purposes of
retaining its economic vitality and viability for the future, the City Council approved
Resolution 2014-31, establishing the advisory legislative body known as the Hotel and
Signature Events Committee; and
WHEREAS, on October 1, 2014, the Hotel and Signature Events Committee held
its' first meeting and approved the Committee Bylaws attached as Exhibit A; and
NOW, THEREFORE, BE IT RESOLVED by the City Council of the City of
Palm Desert, California, as follows:
Section 1. A Hotel and Signature Events Committee has been established in
the City to accomplish the following programs and purposes, including, but not limited
to:
A. Review and recommend to the City Council the undertaking of studies,
evaluations, and reviews on proposals related to the economic
development and stability of tourism and hospitality in the City of Palm
Desert.
B. Advise the City Council on tourism and hospitality trends and/or programs
that may impact the City of Palm Desert fiscally or economically, including,
but not limited to, prospective ballot measures on Sales Tax and/or
Transient Occupancy Tax rates.
Work with experts in the field to participate in the creation of a Hotel
Enhancement - Owner Participation Program.
D. Work with experts in the field to advise the City Council on the economic
impacts of proposed hotel developments within the City of Palm Desert.
RESOLUTION NO. 2014- 89
E. Recommend, monitor, and evaluate programs designed to assist, retain,
and expand tourism and hospitality businesses within the City of Palm
Desert.
Section 2. Bylaws.
The Hotel and Signature Events Committee has meet and has adopted bylaws
for the conduct of their business as deemed appropriate. Such bylaws are attached as
Exhibit A and are hereby approved by the City Council.
PASSED, APPROVED, AND ADOPTED by the City Council of the City of Palm
Desert, California, at its regular meeting held on the 23rd day of October
2014, by the following vote, to wit:
AYES: BENSON, HARNIK, SPIEGEL, WEBER, AND TANNER
NOES: NONE
ABSENT: NONE
ABSTAIN: NONE
ATTEST:
RA ELLE D. KLASSEN, ITY CLERK
CITY OF PALM DESERT, CALIFORNIA
/„✓
VAN . TANNER, MAYOR
2
RESOLUTION NO. 2014-89
EXHIBIT "A"
BYLAWS
PALM DESERT HOTEL & SIGNATURE EVENTS COMMITTEE
Name: Hotel & Signature Events Committee
Membership: This Committee shall be comprised of no more than seven (7) members and should
represent a cross section of the community as it relates to tourism. Committee
members should represent one of these categories: large hotel, small hotel, and a
professional within the Convention and Visitors Bureau. City Council may appoint
an alternate member from a participating organization to serve as a voting
member during the absence of the first appointee. The Director of Economic
Development or his/her designee shall serve as the staff liaison to the Committee.
Additional City positions such as the Assistant City Manager, Economic
Development Manager, Tourism & Marketing Manager, Finance Department
Representative, and Public Information Officer may serve as ex-officio members.
Purpose:
Members of the Hotel & Signature Events Committee shall serve as the conduit for
information between their own professional network and the City in terms of
industry trends, promotion ideas, and business activity and projections as it relates
to tourism. Members are to advise the City of Palm Desert regarding the best
method of creating, planning and implementing such programs as signature events
and hotel incentive programs and to closely monitor the programs for successful
results in attracting tourists and convention groups to Palm Desert hotels.
Members will also recommend General Fund budgetary expenditures to the City
Council as they relate to signature events, tourism programs, and hotel programs.
Terms of Members shall serve four-year terms as appointed by and at the pleasure of the
Membership: City Council. Members will be permitted two unexcused absences per calendar
year; the third unexcused absence shall constitute automatic resignation. Palm
Desert residency is not required rather an individual working within the
tourism/hotel community as determined by City Council for their particular
expertise or background will be appointed. Member terms shall be staggered to
provide continuity of membership.
Meetings: Held every two (2) months or as otherwise agreed upon by the membership.
By-laws for Hotel & Signature Events Committee
RESOLUTION NO. 2014-89
Subcommittees: Subcommittee meetings may be organized to address specific issues requiring
additional research and discussion. Subcommittee meetings shall be scheduled on
an ad hoc basis.
Officers: A chairman and vice chairman selected by the membership to serve one-year
terms, said terms to expire December 315i of each year.
Record Keeping: Written records of actions taken or recommendations made shall be kept by an
official recording secretary of the City department assigned to act as liaison to the
Committee.
Responsibilities:
1) Advise in the creation of signature events within the City in order to increase
hotel visits. Review, monitor, and evaluate the budgets used for events to
determine their efficiency and make recommendations on the implementation
of expenditure of funds for the events.
2) Develop a set of criteria/requirements for City sponsorship of signature events.
3) Assist in the creation of incentive programs to both improve existing hotels and
attract additional hotels to the City. Review and evaluate the programs and
make recommendations to City Council for support when implementing the
program.
4) Evaluate the City's efforts with these programs and events to determine their
success in attracting visitors and conventions to Palm Desert hotels.
5) Review and make recommendations on requests for financial support for
special events and activities.
6) Participate in selection of consultants and/or agencies providing professional
services required by the City as related to the goals of this committee.
By-laws for Hotel & Signature Events Committee