HomeMy WebLinkAboutMd-Yr Adjstmnt Promo for "Set to Save" PgrmCITY OF PALM DESERT
OFFICE OF ENERGY MANAGEMENT
STAFF REPORT
REQUEST: Mid -Year Budget Adjustment for Promotional Activities
Account No. 110-4511-442-3223
SUBMITTED BY: Patrick Conlon, Director of Office of Energy Management
DATE: April 24, 2008
Recommendation:
By Minute Motion, appropriate $128,000 from Unobligated General Fund
to Account No. 110-4511-442-3223 for 3rd and 4th Quarter "Set To Save"
Promotional Activities.
Discussion:
For FY 07/08 we started with $100,000.00 in our Advertising and Promotion
budget. As of April 15, 2008, we have spent $162,393. Approximately $112,000 has
been spent on television and radio airtime for our "Set to Save" commercials for the first
3 quarters of FY 07/08. Approximately $29,000 was spent on the Set To Save brochure
mailed to all residents February 6, 2008.
Southern California Edison has reimbursed the City $59,635 for the 1st and 2nd
quarter 07/08 airtime costs. They will also reimburse the City approximately $89,160 for
3rd and 4th quarter airtime costs, as well as $28,934 for the production and mailing of the
Set To Save brochure. When the money comes to the City it will be deposited into the
City's General Fund and not back into our Advertising and Promotion account.
We have opened new Purchase Orders for the 4th quarter of FY 07/08 to cover
"Set to Save" television and radio commercial airtime in the amount of $41,030.
Of the $228,000 that we will spend in this Advertising and Promotion account, Southern
California Edison will reimburse the City approximately $177,700.
Submitted by:
Patrick Conlon
Approval:
City Mager
Finance Director
REGULAR PALM DESERT CITY COUNCIL MEETING APRIL 24, 2008
XIV. NEW BUSINESS
A. REQUEST FOR APPROVAL OF A MID -YEAR BUDGET ADJUSTMENT
FOR PROMOTIONAL ACTIVITIES ASSOCIATED WITH THE CITY OF
PALM DESERT'S "SET TO SAVE" PROGRAM.
Rec: By Minute Motion, appropriate $128,000 from Unobligated General
Fund to Account No. 110-4511-442-3223 for 3rd and 4th Quarter
"Set To Save" Promotional Activities.
Action: Approved the recommendation. 5-0
ACT
P ROVED�/ �, DENIED..
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ABSENT : 61121,1f_
VERIFIED BY: KOK /m, a`n
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')riginal on File 'ith City Clerk's Office