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STAFF REPORT a subcommittee of Councilmembers
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REQUEST: consideration of a Palm Desert F'irri�nge�ts
SUBMITTED BY: John M. Wohlmuth, City Manager
DATE: April 14, 2011
CONTENTS: Sacramento Resolution: Approval of City Facility Naming Policy
Recommendation
By Minute Motion, provide direction to staff on proceeding with a policy for naming
streets.
Background
Naming Streets
A majority of the newer streets in Palm Desert are provided by the development
community and submitted to the City as part of the developer Tract Map. After the Tract
Map is submitted to the City, it is reviewed by the Fire Marshal for prevention of
duplication or confusion. The other streets in the City (typically major streets) are
identified in our General Plan and are named on the maps.
Background on Re -Naming Streets and Improvements
In August 1986, the City Council named the newly constructed public road from Fred
Waring Drive to the Palm Desert High School property after Council Member Phyllis
Jackson, who passed away while in office in July 1986. In March 2011, the City Council
named the former 35th Avenue "Dick Kelly Drive" after Council Member Dick Kelly, who
passed away in August 2010.
Street name changes require a public hearing and notification to other parties and
entities.
The City Council has named other improvements after council members, such as the Walt
Snyder Lagoon in the Civic Center Park, the bridge on Portola Avenue over the
Whitewater River Channel named the Dick Kelly Memorial Bridge, and the Palms to Pines
Scenic Highway in Palm Desert now the Roy Wilson Scenic Highway.
Staff Report
Consideration of a Resolution Addressing Facility Naming
April 14, 2011
Page 2
Policy
It is preferred to name a building or capital improvement feature after a council member,
long-time staff member, volunteer/community member, commissioner, etc. However, it
shall remain at the City Council's discretion to consider naming a public roadway after a
council member or prominent community member.
If considered, the City Council shall also take into consideration:
1. The number of homes or businesses on the street It is preferred to rename
streets that have a minimal impact or no impact to businesses or residents, such
as a newly constructed street or a street with no development facing the street.
2. The cost to rename the street. Street signage can be surprisingly costly,
specifically signage on the mast arms of signals.
3. Whether a street continues into other jurisdictions
4. Property owner opposition.
It will always be the intent of a name change to memorialize a council member or
community members, and not sell the name of any public improvement.
Staff seeks feedback from Council, and at an appropriate time, staff will bring a resolution
forward addressing facility naming.
Attached is a copy of a Sacramento Resolution for your consideration.
Fiscal Analysis
There is no fiscal impact associated with this request.
Sub ,itted By:
,J66 n M. Wohlmuth, City Manager
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Paul S. Gibson, Director of Finance
RESOLUTION NO.
APPROVAL OF CITY FACILITY NAMING POLICY
Adopted by the Sacramento City Council
BACKGROUND
A. The City of Sacramento wishes to establish a consistent process to name City
facilities.
B. The City Council wishes to establish an open and deliberate public process for
naming City facilities.
C. The following policy incorporates the goals of the City Council and the community
for selecting and approving the naming of City facilities.
BASED ON THE FACTS SET FORTH IN THE BACKGROUND, THE CITY COUNCIL
RESOLVES AS FOLLOWS:
Section 1. Adopts the following Policy for Naming City Facilities:
CITY OF SACRAMENTO FACILITY NAMING POLICY
PURPOSE:
The policy establishes the City of Sacramento's principles and procedures for naming
City facilities.
POLICY NAMING PRINCIPLES:
Facilities which may be named include buildings, centers, parks, parkways and open
space, and portions thereof as appropriate.
City Hall and Council Chambers will not be considered for naming.
Facilities may be named for:
➢ A distinct geographic, environmental or developmental feature
➢ A neighborhood, community or access street
➢ A name of historical significance to the facility
➢ A reflection of the ethnic diversity of the community
A community or civic group who has gained significant stature in the City
An individual or family who has contributed significantly to the community or the
facility:
o Posthumously (at least one year since date of passing);
o Living if they contribute substantially to the community or facility;
o Background investigation will be conducted to ensure character of the individual
or family;
o Priority will be given to a deserving local individual or family.
➢ Re -naming of City facilities and parks is strongly discouraged.
➢ Parks should be named with input from surrounding neighborhoods. Parks located
adjacent to schools may be given the same name as the school, particularly in joint
use situations. City staff will review potential list of historic, Native American,
topographical and native flora and fauna names to generate ideas to be considered
by the Parks and Recreation Commission and the Mayor and City Council when
reviewing future park names.
Special Circumstances:
➢ Naming opportunities may include specific exhibits, significant park features (such
as fountains, ball fields, playgrounds, etc.) to encourage private donations and shall
be done with approval from the appropriate department, board, committee or
commission and Council Member in whose district the special feature is located.
➢ Staff conference rooms within existing facilities may be named by the respective
department, provided that the "Policy Naming Principles" are followed by said
department.
➢ This policy may be suspended by the City Council to reflect a special circumstance,
need or opportunity (e.g. naming rights to a regional facility, complex or major
community -wide facility).
Naming Policy Procedure (excluding special circumstances):
➢ Naming recommendations can be made by the community or Mayor and City
Council Members.
➢ The appropriate department will review the proposed name to ensure it is consistent
with the principles set forth in this policy.
The City department will advise the Mayor and Council Member in whose district the
facility is located and the City Manager's Office about the proposed naming.
➢ The proposed naming will be reviewed by the related board, commission and/or
committee. Staff will notify the community in which the facility is located about the
proposed naming. When needed, Neighborhood Services staff will be made
available to help in community notification. The appropriate City boards,
commissions and/or committees will forward a recommendation for naming a
particular facility, taking into consideration any recommendations from community
based organizations, to the Mayor and City Council for approval. For the naming of
facilities that are of significant interest citywide, the Mayor and City Council have the
authority to appoint a working group of council members and/or community
members to review and make a recommendation to the Mayor and City Council.
➢ The final naming proposal will be presented to the Mayor and City Council for
approval.
Section 2: City Council Resolution No. 2001-779, adopted November 27, 2001 is
hereby repealed.