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TO:
FROM:
DATE:
SUBJECT:
PALM DESERT REDEVELOPMENT AGENCY
MEMORANDUM
RACHELLE KLASSEN, CITY CLERK
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BETH LONGMAN, SENIOR OFFICE ASSISTANT
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May 11, 2005
SUBMISSION OF MINUTES FOR THE ENTRADA DEL PASEO
STEERING COMMITTEE
Attached is a copy of the approved Minutes from the March 11, 2005, meeting of the
Entrada del Paseo Steering Committee.
Please let me know if you have any questions or need additional information. Thank
you.
Attachment (as noted)
GARDA\Beth Longman\CommltteeslEntradaWinute Transmltlal.doc
PALM DESERT REDEVELOPMENT AGENCY
ENTRADA DEL PASEO STEERING COMMITTEE
MINUTES
MARCH 11, 2005
CALL TO ORDER
A regular meeting of the Entrada del Paseo Steering Committee was called to
order by Acting Chairman Yrigoyen at 10:05 a.m.
II. ROLL CALL
Present:
IV
V.
Lauri Aylaian, Member
Jean Benson, Member
Buford Crites, Member
Phil Drell, Member
Sheila Gilligan, Member
Bob Leo, Member
David Yrigoyen, Member
Also Present:
Absent:
Mark Greenwood, Member
Patrick Lilly, Member
Justin McCarthy, Chairman
Carlos Ortega, Member
Bernard Devrieux, Cuistot
Susan Harvey, Palm Desert Chamber of Commerce
Kristy Kneiding, Marketing Manager
Donna Gomez, Visitor Information Center Manager
Niamh Ortega, Recording Secretary
Maria Song, Interactive Design Group
ORAL COMMUNICATIONS
None.
CONSENT CALENDAR
A. APPROVAL OF MINUTES OF THE ENTRADA DEL PASEO STEERING
COMMITTEE'S REGULAR MEETING OF FEBRUARY 9, 2005
MOTION to approve the Minutes of the February 9, 2005 meeting
made by Member Crites, seconded by Member Gilligan, and
approved by the majority. Member Benson abstained from the
voting process.
CONSENT ITEMS HELD OVER
None.
ENTRADA DEL PASEO STEERING COMMITTEE
PAGE 2 OF 5
VI. UNFINISHED BUSINESS
None.
VII. NEW BUSINESS
MINUTES
MARCH 11, 2005
A. RECEIVE REPORT AND MAKE RECOMMENDATION ON POTENTIAL
COSTS AND BENEFITS ASSOCIATED WITH OBTAINING LEED
CERTIFICATION FOR THE NEW MULTI -USE BUILDING
Ms. Aylaian requested that this item be removed from the agenda due to
the fact that it is a policy decision and should be reviewed by City Council.
B. DISCUSS OPTIONS AND IDEAS REGARDING NAMING OF THE
MULTI -USE BUILDING
Ms. Aylaian asked the Committee for suggestions for a suitable name for
the multi -use building. Member Benson stated that the Henderson family
had a strong presence in the formation and shaping of Palm Desert, and
asked the Committee to consider naming it the Henderson Building. This
pays tribute to Cliff Henderson, Marion Henderson and Randolph
Henderson, all of who have been important to the City. Ms. Gomez
added that it could be called the Henderson Community Building, and
Mayor Crites concurred that this name highlights its use by the
community.
MOTION that the multi -use building be formally named the
Henderson Community Building made by Member Crites, seconded
by Member Benson, and unanimously approved.
VIII. CONTINUED BUSINESS
None.
IX. OLD BUSINESS
A. RECEIVE AND REVIEW A PRESENTATION ON THE BUILDING
FURNISHINGS SELECTED FOR THE PUBLIC AREAS AND OFFICE
SPACES OF THE NEW VISITOR INFORMATION CENTER
Ms. Aylaian introduced Maria Song, Interactive Design Corporation, who
gave a presentation of the furniture layout to better visualize the interior of
the Visitor Center. Ms. Song referred to an exhibit depicting the layout
with samples of paint colors, fabric, and furniture materials. She offered a
visitor's perspective as she described each of the areas.
Three groups of seating were described for the lobby area. Internet
access and faxing ability would be provided in the seating area to the left
of the entrance. A coffee station and vending machine area with
additional seating is next to that, and leads to the third area with views of
the garden. Mayor Crites suggested that the internet amenity be
ENTRADA DEL PASEO STEERING COMMITTEE MINUTES
PAGE 3 OF 5 MARCH 11, 2005
maximized by ensuring that there are two or more internet connections
and possible wireless connections installed in the building.
Ms. Song reviewed various materials such as the slate flooring and
bamboo baseboard, and described how the furniture would blend with the
materials. The Committee carefully examined the exhibit.
Furniture to be used in the alcoves was discussed in detail, and Ms. Song
recommended utilizing multi -use stools rather than traditional chairs or
couches for use in these areas. The stools would be of varying heights
and would be covered with alternating fabrics in each alcove, providing
additional visual interest. It was questioned why stools would be needed
in an alcove, and Ms. Gomez responded that the alcoves were quite
large, and some type of seating would be recommended.
Theater furniture would consist of two styles of benches in varying lengths
of three, six and eight feet, and would exhibit a mechanical, sleek look.
There was much discussion regarding the use of fabric as opposed to
wood in the theater area, with some committee members expressing
concern over the possibility of staining, and premature wear and tear.
Various uses were discussed, such as workshops and classes, in addition
to the primary use, and it was suggested that the use of fabric covering
versus wood seating be explored further. Ms. Song agreed to research
fabric selections that would be low maintenance.
Ms. Song indicated that she felt it was important that the furniture not
stylize the building. The furniture was not classical conservative or mid-
century but rather a harmonization somewhere in between the two styles.
Concern was expressed as to whether the furniture would be comfortable.
Ms. Song offered to obtain a list of stores that currently stock the furniture
in question so that members of the Committee could determine if the
furniture is appropriate from a comfort standpoint. She would also look
into obtaining a sample for the Committee's review.
MOTION to request that: 1) a list of locations be provided where
members can view the furniture; 2) the theater fabrics be
investigated further for durability and maintainability; 3) the space in
the alcove area be considered for necessity and appropriateness of
the stools; and 4) the overall direction, style, nature and quantity of
the furniture be approved, made by Member Gilligan, seconded by
Member Yrigoyen, unanimously approved.
B. REVIEW AND MODIFY, AS APPROPRIATE, RECOMMENDATIONS
REGARDING PROJECT SIGNAGE IN LIGHT OF RELOCATED VISITOR
INFORMATION CENTER (VIC)
Ms. Aylaian reminded the Committee that the location of the VIC has
been modified since the original signage was approved. Of particular
concern was a sign on Highway 111 that simply stated "Entrada del
Paseo". The VIC building was originally directly behind this sign with the
ENTRADA DEL PASEO STEERING COMMITTEE MINUTES
PAGE 4 OF 5 MARCH 11, 2005
building signage stating "Visitor Center" appearing over it. With the
relocation of the building, its signage is no longer visible.
Ms. Gomez reported that she met with Member Greenwood and toured
the city to view existing directional signage and to determine how it may
be improved upon to better lead visitors to the VIC. It was agreed that
listing eight to ten sites on a single sign may not be beneficial, as drivers
are typically traveling too fast to read the entire list. If the VIC were listed
first or second on these signs, visitors could get to the VIC, where staff
could then direct them to other locations.
Ms. Gomez informed the Committee that there is no signage for the
Visitor Center at Hwy 111 and El Paseo for those traveling west on Hwy
111. However, monument signage for Entrada del Paseo at the former
entrance is repetitive because there is a second sign in the vicinity.
Mayor Crites cautioned that staff adhere to the ordinance relative to the
quantity of monument signs permitted at a private commercial project.
Ms. Gomez discussed the location of the VIC as listed on the monument
signage. She requested that the VIC be listed first, and then list any
additional businesses below that. Mr. Dervieux stated there was an
agreement to list Cuistot at the top of the signage. Ms. Gomez suggested
some compromises, which included giving Cuistot top billing on the sign
closest to the restaurant, or to place the VIC first on Highway 111 signage
and Cuistot first on El Paseo signage.
Member Drell suggested raising the height of the sign to make the listings
more visible.
MOTION to revise the recommendation of the listing order on
signage at Entrada del Paseo to place the Visitor Information Center
in the first location and Cuistot as second listing on the Highway 111
side, Cuistot as first and Visitor Information Center as second listing
on the El Paseo side, and request staff to bring back a modification
of the monument signage adding the text "Visitor Information
Center" and adjusting signage height as appropriate, made by
Member Benson, seconded by Member Gilligan, unanimously
approved.
C. RECEIVE AND REVIEW A PRESENTATION OF FINAL DESIGN FOR
THE ENTRADA DEL PASEO LANDSCAPING AND PHASE 2 OF THE
ERIC JOHNSON GARDENS
Ms. Aylaian stated that this item was removed from the agenda because
it is currently under consideration by the Agency Board at the request of
the Landscape Beautification Committee.
ENTRADA DEL PASEO STEERING COMMITTEE MINUTES
PAGE 5 OF 5 MARCH 11, 2005
X.INFORMATIONAL ITEMS
A. REPORT ON DISPLAY AND MERCHANDISE FIXTURES FOR THE
NEW VISITOR INFORMATION CENTER, AND ON TENANT -SPECIFIC
BUILDING MODIFICATIONS
Ms. Aylaian reported that she has been working with the architect and a
fixture display designer to work on the retail fixtures and to design them
such that they work with both the architecture and the interiors. Two
different designs will be presented to the Committee at an upcoming
meeting.
B. UPDATE ON MULTI -USE BUILDING
Ms. Aylaian reported that the design and development drawings have
been received from Narendra Patel, and are currently being reviewed for
value engineering. The design as proposed has not changed but staff is
working on the detailing with regard to the mechanical and electrical
systems. Design should be complete in May, and is expected to go out
for bid for construction in Fall 2005.
XI. REPORTS AND REMARKS
A. COMMITTEE CHAIRMAN/MEMBERS
Member Benson suggested that the VIC sell bottled water with a custom
label promoting Entrada del Paseo. Ms. Gilligan responded that the
Marketing Department is currently looking at options in this field.
B. STAFF LIAISONS
Mayor Crites pointed out that the site is now almost fully developed, and
shortly the Committee will have served its purpose. At some point in the
future, members should determine when the majority of their work has
been accomplished, and bring Committee meetings to a close.
XII. ADJOURNMENT
Chairman Yrigoyen adjourned the meeting at 11:10 a.m.
Niamh Ortega, Re ding Secretary